tag:blogger.com,1999:blog-70544452431217534532024-03-13T20:18:50.795-07:00seu bangladeshUnknownnoreply@blogger.comBlogger16125tag:blogger.com,1999:blog-7054445243121753453.post-44212620551706103402008-07-23T10:31:00.000-07:002008-07-23T10:51:32.676-07:00Business communicationbusiness communication is nothing new but something special because it is a specialised branch of general communication. process, types, methods etc. are the same with those of general communication but the only difference lies in their application to the situation. business deals with a wide range of economic activities and therefore it produces and sells for earning profit and here we can defin business communication as a flow of information accuring withiin the business environment with a specific formal motive.<br /><br />In a broad sense, business communication can be defined as "the process of expressing any type of notice, instruction, reques, recommendation, perception, and the liking to a person or a number of persons within the organization or outside the organization, with view to inform them of any business data, decision instructions, objectives etc and expecting feedback from the receivers to secure action by the reciver.<br /><br />so know we can define business communication as<br />1. a specialised branch of communication<br />2. it deals with internal and external business environment and generally with formal attitude.<br />3. it is focused to secure some action by receiver.<br />4. simple, concise and to the point language is used to draw attention, developing interest and inducing action.Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-7054445243121753453.post-36545419057057030162008-07-18T00:37:00.000-07:002008-07-19T02:05:52.430-07:00Liquidity Management<strong>Introduction:</strong><br />One of the most important tasks the management of any bank or other financial services provider faces in ensuring adequate liquidity at all times, no matter what emergencies may suddenly appear. A financial institution is considered to be “liquid” if it has ready access to immediately spend able funds at reasonable cost at precisely the time those funds are needed. This suggests that a liquid bank or other financial firm either has the right amount of immediately spend able funds on hand when they are required or can raise liquid funds in a timely fashion by borrowing or by selling assets.<br /><br />The cash shortages that banks and other financial service providers in trouble often experience make clear that liquidity needs cannot be ignored. A bank or thrift institution can be closed if it cannot raise sufficient liquidity even though, technically, it may still be solvent. The competence of liquidity managers is an important barometer of management’s overall effectiveness in achieving any financial institution’s goals.<br /><br />The demand supply and liquidity:<br /><br />A bank or other financial institution’s need for liquidity immediately spendable funds can be viewed within a demand – supply framework. Demands for spendable funds come form two sources:<br />Ø Customers withdrawing money form their deposits<br />Ø Credit requests form customers the institution wishes to keep, either in the form of new loan requests or drawings upon existing credit lines.<br /><br /><br /><strong>Sources of demand and supply for liquidity for a depository institution<br /></strong><em></em><br /><br /><em><strong>Supplies of liquid funds come form:</strong></em><br />Incoming customer deposits<br />Revenues form the sale of nondeposit services<br />Customer loan repayments<br />Sales of assets<br />Borrowings form the money market<br /><em></em><br /><br /><em><strong>Demands for liquidity typically arise form:</strong></em><br />Customer deposit withdrawals<br />Credit requests form quality loan customers<br />Repayment of nondeposit borrowings<br />Payment of stockholder cash dividends<br /><br /><br /><em>Strategies for liquidity managers:</em><br /><br />Experienced liquidity managers have developed several broad strategies for dealing with liquidity problems:<br /><br />1)<em>Asset liquidity management strategies:</em><br />This strategy calls for storing liquidity in the form of holdings of liquid assets, predominantly in cash and marketable securities. This liquidity management strategy is often called asset conversion because liquids funds are raised by converting noncash asset into cash. This strategy is preferred by small banks.<br /><br /><em>Liquid asset has got three strategies:</em><br />o It must have a ready resale market<br />o It must have a stable price<br />o It must be reversible<br /><br />2)<em>borrowed liquidity (liability) management strategies :<br /></em>Borrowing enough immediately spendable funds to cover all anticipated demands for liquidity.<br />Some advantage<br />Ø A bank or other financial firm can choose to borrow only when it actually needs fund. Like as just in time approach.<br />Ø The volume and composition of asset portfolio in unchanged<br />Ø Controls lever the interest rate offered to borrow funds.<br /><br />3)<em>balanced liquidity management strategies :</em><br />Some of the expected demands for liquidity are stored in assets while other anticipated liquidity needs are covered by borrowings.<br /><br /><strong>Conclusion:<br /></strong><br />Liquidity needs & liquidity decision must be analyzed on a continuing basis to avoid both excess & deficit liquidity positions. Excess liquidity that is not reinvested the same day it occurs results in lost income, while liquidity defects must be dealt with quickly to avoid dire emergencies where the hurried borrowing of funds on sale of assets result’s in excessive losses for the bank or other financial firm involved. Indeed lack of adequate liquidity can be one of the first signs that a bank or financial institution is in real trouble. A trouble bank or thrift that is losing deposits wills likely is forced to dispose of some of its safer, more liquid assets.<br /><br /><em><strong>Reference:</strong></em><br /><a href="http://www.citigroup/">http://www.citigroup/</a> .com<br />Bank management & financial services By PETER S.Rose<br /><a href="http://www.investopedia.com/terms/l/liquidity.asp">http://www.investopedia.com/terms/l/liquidity.asp</a><br /><a href="http://corp.bankofamerica.com/public/products/treasury/management.jsp">http://corp.bankofamerica.com/public/products/treasury/management.jsp</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-41225340432153677102008-07-16T22:07:00.000-07:002008-07-17T00:28:35.664-07:00Russian firm keen to enter Bangladesh mobile market<div><br /><br /><br /><div><br /></div><br /><br /><br /><div>Md Hasan</div><div>AFK Sistema, the owning company of Russia's largest mobile phone operator OAO Mobile TeleSystems, has said it is in talks to buy a cellphone firm in Bangladesh. "We are interested in the Bangladeshi market, especially in its mobile phone sector. The mode of entry is under discussion as well. We will continue to work for entering Bangladesh," said Kirill Semenov, head of international press office of AFK Sistema."There is a negotiating process going on and Sistema has signed a memorandum of understanding with Bangladesh's authorities," he said. However, the Moscow-based Sistema did not mention which company it is interested in. But said Sistema is interested to buy one operator, either a GSM or a CDMA operator.Semenov said Sistema is yet to take any decision whether it would buy a CDMA (code division multiple access) or GSM (global system for mobile communications) operator. "It's too early to give any timeframe also," he said.Sistema's mobile unit OAO Mobile TeleSystems also operates in Commonwealth of Independent States (CIS). Together with its subsidiaries, the company serves over 83.88 million subscribers.Earlier in April at a meeting <a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SH7WBegsmfI/AAAAAAAAANQ/qglCtY81xi8/s1600-h/m.png"><img id="BLOGGER_PHOTO_ID_5223847938654771698" style="FLOAT: right; MARGIN: 0px 0px 10px 10px; CURSOR: hand" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SH7WBegsmfI/AAAAAAAAANQ/qglCtY81xi8/s400/m.png" border="0" /></a>with the telecom regulator of the country, UAE-based telecom operator Etisalat expressed interest to buy stakes in the state-run mobile operator TeleTalk. Industry insiders predict two names on the selling list -- the poor performing TeleTalk and the country's oldest and sole CDMA operator Citycell -- as these two are struggling for a significant market share. According to Bangladesh Telecommunication and Regulatory Commission (BTRC), CityCell and TeleTalk have 1.70 million and 1.07 million subscribers respectively as of June 2008.When contacted, Iqbal Mahmud, chairman of TeleTalk's board, admitted that the Russian company met TeleTalk officials recently and showed interest to invest in Bangladesh's mobile phone sector."There is decision by the company's board to sell at least 25 percent share in TeleTalk," he said adding, "If the government approves the decision, we will go for further steps." Mahmud said he has also asked the Russian company to send its proposal about how it would like to invest in Bangladesh's telecom sector. TeleTalk needs a strategic partner to sustain in the highly competitive market, he said."Some officials of Sistema visited BTRC last month," said BTRC Chairman Maj Gen (retd ) Manzurul Islam. Echoing the TeleTalk chairman, he said BTRC also asked them to come with clear investment proposal.However, CityCell officials refused to comment on the sale issue. Sistema said it has signed telecommunication agreements with the governments of China and Bangladesh to execute its investment plan. Bangladesh is a six-operator mobile market. Norway's Telenor majority Grameenphone is the marker leader with having 20.30 million subscriber followed by Egypt based Banglalink's 9.46 million and Telekom Malaysia's Aktel 7.85 million as of the end of June 2008. The total number of mobile phone subscribers reached 43.7 million by the end of June, according to telecom regulator.Regarding the mobile phone market size in Bangladesh, Anders Jensen, chief executive officer of Grameenphone, said, "Six or seven players are far too many, this is a four to five, maybe even three operators' market."hasan@thedailystar.net</div><br /><br /><br /><div><br /><br />The Daily Star: Internet Edition<br />Screen clipping taken: 7/16/2008, 10:10 PM </div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-85060174488739919892008-07-15T23:21:00.000-07:002008-07-16T05:51:41.461-07:00Bangladesh Enter Asian Highway<a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SH2TmhT_FLI/AAAAAAAAAMo/LBtjnQeSF5I/s1600-h/bb.png"><img id="BLOGGER_PHOTO_ID_5223493432806151346" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SH2TmhT_FLI/AAAAAAAAAMo/LBtjnQeSF5I/s400/bb.png" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SH2TmhHEQoI/AAAAAAAAAMw/_zQsxsg_SHI/s1600-h/bb1.png"><img id="BLOGGER_PHOTO_ID_5223493432751964802" style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 636px; CURSOR: hand; HEIGHT: 392px; TEXT-ALIGN: center" height="332" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SH2TmhHEQoI/AAAAAAAAAMw/_zQsxsg_SHI/s400/bb1.png" width="476" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SH2Tm1Qv5UI/AAAAAAAAAM4/_R1lIDwNOtY/s1600-h/bb2.png"><img id="BLOGGER_PHOTO_ID_5223493438161282370" style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 645px; CURSOR: hand; HEIGHT: 413px; TEXT-ALIGN: center" height="315" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SH2Tm1Qv5UI/AAAAAAAAAM4/_R1lIDwNOtY/s400/bb2.png" width="512" border="0" /></a><br />..: S H A M O K A L :.. I N T E R N E T :.. E D I T I O N<br />Screen clipping taken: 7/15/2008, 10:24 PM<br /><br /><br /><div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-35536815411609532832008-07-14T20:25:00.000-07:002008-07-14T21:38:15.241-07:00RESUME SAMPLE – FOR FRESH GRADUATES and Candidates With Working Experience<div align="left"><span style="color:#ff0000;"><strong>RESUME SAMPLE – FOR FRESH GRADUATES I</strong><br /></span><br /><strong>JOHN LEE</strong><br />1-2-2- Pangsapuri Idam <em>Handphone No: 010-8765432</em><br />Jalan Aman Damai, 10000 Penang johnlee@email.com<br /><br /><br /><strong>PERSONAL PARTICULARS:<br /></strong><br />Age : 24 years </div><div align="left">Date of Birth : 11 January 1981<br />Nationality : Malaysian </div><div align="left">Gender : Male<br />Marital Status : Single</div><div align="left">I/C Number : 810111-07-0000<br />Permanent Residence : Malaysian<br /><br /><br /><strong>EDUCATION</strong><br /><br /><strong><strong>Universiti Malaya, Kuala Lumpur, Malaysia</strong></strong><br />B. Science. (Hons) In Business Management<br />Major : Management<br />Grade : B / 2nd Class Upper<br />Graduation Date : July, 2005<br /><br /><br /><strong>WORKING EXPERIENCE</strong><br /><br />April – June 2004 ABC Company, Kuala Lumpur, Malaysia </div><div align="center"><br /><em>Management Trainee</em> </div><div align="left"><br />l Assisted to develop marketing strategies for new product launched in July 2004<br />l Assisted to analyze market analysis information using computer software Microsoft Excel<br /><br />April – June 2003 EFG Bank, Kuala Lumpur, Malaysia </div><div align="center"><br /><em>Management Associate</em> </div><div align="left"><br />l Assisted Customer Service Manager to maintain good customer relations through providing necessary information required by clients<br />l Wrote documents assigned by Customer Service Manager<br />l Assisted clients in filling up forms for various banking services<br /><br />April – June 2002 XYZ Company, Kuala Lumpur, Malaysia </div><div align="center"><br /><em>Management Associate</em> </div><div align="left"><br />l Conducted surveys in supermarkets for company’s consumer analysis<br />l Conducted Training Need Analysis – determine the type of training needed by the staff, and contacted Motivation/Training companies to send us their quotations and training brochures<br /><br /><strong>LEADERSHIP SKILLS<br /></strong><br />1998 – 2000 Board of Prefects<br />1999 – 2000 President, English Language Society<br />1998 – 1999 Treasurer, English Language Society<br />1997 – 1988 Team Leader, Debate Club<br />1997 – 1998 Member, Interact Club<br /><br /><br /><strong>COMPUTER SKILLS<br /></strong><br />MS Office, Excel, Powerpoint, Word Perfect, Linux, Adobe Acrobat Reader, Multimedia & Internet<br /><br />LANGUAGE SKILLS<br />Spoken written<br />English Excellent Excellent<br />Bahasa Malaysia Excellent Excellent<br />Mandarin Fair Fair<br />Tamil Fair Fair<br />French Fair Fair<br /><br /><strong>REFERENCE</strong><br /><br />Professor Ahmad bin Ahmad<br />University Malaya, Kuala Lumpur<br />Tel: 04-8181 2234<br /><br />Professor Jordan Chan<br />University Malaya, Kuala Lumpur<br />Tel: 04-8181 2234 </div><div align="left"></div><div align="center"><br /><span style="color:#ff0000;">RESUME SAMPLE FOR FRESH GRADUATES II</span><br /><br />JOHN LEE<br />1-1-1 Pangsapuri Idam<br />Jalan Aman Damai, 10000 Penang<br />Phone: (04) 699-1234 Email: <a href="mailto:johnlee@email.com">johnlee@email.com</a></div><div align="center"><br /><strong>CAREER FOCUSA</strong> </div><div align="center">career in Advertising with an established organization<br /><strong>STRENGTHS</strong></div><div align="center">Have initiative, curiosity; am creative and analyticalEnthusiastic, engaging and persuasiveStrong communication/public speaking skills fluent in English & Bahasa MalaysiaProfessional work attitudeStrong research abilities & persistence<br /><strong>EDUCATION</strong></div><div align="center">Universiti Malaya - Kuala Lumpur, B. Arts (Mass Communication) 2005, CGPA of 3.5 upon graduation Dean's List (2002) and member of Student Body Council</div><div align="center"><em>Relevant Coursework</em></div><div align="center">Journalism - Political Science - International Affairs - Creative Writing - Literature - Scriptwriting - Public Relations -Advertising - Marketing - Graphic Design - Web Content Development </div><div align="left"><br /><strong>EXPERIENCE<br /></strong><em>ABC Company Kuala Lumpur</em><br />PR ExecutiveWorked full-time during semester break 2004. Job responsibilities: Prepared press releases, media liaison; helped to organize two Press Conferences.</div><div align="left"><br /><em>DEF Company Kuala Lumpur<br /></em>InternWorked full-time as part of 3-month internship for final-year program. Job responsibilities: Attended press conferences, wrote scripts for broadcast, edited visuals for broadcast, helped producer of talk show program to select and confirm guests.</div><div align="left"><br />References<br />Professor Ahmad bin Ahmad<br />University Malaya, Kuala Lumpur<br />Tel: 04-8181 2234</div><div align="left"><br />Professor Jordan Chan<br />University Malaya, Kuala Lumpur<br />Tel: 04-8181 2234</div><div align="left"></div><div align="center"><br /><span style="color:#ff0000;">SAMPLE RESUME SALES REPRESENTATIVE</span></div><div align="left"><br />JOHN LEE<br />1-1-1 Pangsapuri Idam<br />Jalan Aman Damai, 10000 Penang<br />Phone: (04) 699-1234<br />Email: johnlee@email.com<br /><br /><strong>Objective</strong></div><div align="left"><br />To obtain a challenging position with a market leader that utilizes my experience in product management, sales management, account management and project management.</div><div align="left"><br /><strong>Professional Summary</strong></div><div align="left"><br />Experienced sales representative with effective selling skills, experience in managing a product line, justifying new product development investments, determining and documenting new product requirements, developing sales forecasts and recommending product pricing and launching new products to the market place. Proven ability to manage key account relationships and large-scale projects. Experience with presenting to senior management, representing senior management in discussions with customers, vendors and distributors. Train and assist dealers, and coordinate sales and promotional activities in the region.</div><div align="left"><br /><strong>Experience</strong></div><div align="left"><br /><em>Sales Executive, Since Year 2002<br />Company ABC, Kuala Lumpur, </em></div><ul><li><div align="left">Reporting to Sales Manager and Product Manager, responsible for a product line of 7 products representing RM1.2 million in sales revenue for a leading manufacture in ABC equipment. Generating sales of RM2.5 million annually.<br /></div></li><li><div align="left">Increased product line sales from RM800,000 to RM1.6 million in year 2003, an increase of 100%.<br /></div></li><li><div align="left">Launched a new product into the market place to replace an existing product, increasing annual unit sales from 3000 to 9000.<br /></div></li><li><div align="left">Meet with dealers, distributors and end-users to define new product requirements and work with product development to document these requirements in product specifications.<br /></div></li><li><div align="left">analyze competitive product offerings in terms of features and benefits, as well as pricing.<br /></div></li><li><div align="left">Determine sales forecasts for proposed new products and justify new product development investments.<br /></div></li><li><div align="left">Advice for review on product pricing and gross market goals for existing products annually and establish new product pricing.<br /></div></li><li><div align="left">Conduct new product training for dealers including providing test units to key dealers for use in demonstrations and roadshows.<br /></div></li><li><div align="left">Work with equipment suppliers and distributors to manage product offerings.<br /></div></li><li><div align="left">Exhibit products at trade shows and trade fairs, and attend trade shows and trade fairs to review competitors and their products.<br />Sales Executive, 1999 - 2002<br />Company XYZ, Kuala Lumpur<br /></div></li><li><div align="left">Managed all product launches in the branch office.<br /></div></li><li><div align="left">Coordinated new product training for 300 company dealers and their sales representatives.<br /></div></li><li><div align="left">Coordinated telemarketing and conducted market research to determine target sales.<br /></div></li><li><div align="left">Prepared written status reports for senior management detailing launch status and sales report.<br /></div></li><li><div align="left">Processed incoming orders, coordinated shipments and handled customer-related issues.</div></li></ul><p align="left"><br /><strong>EDUCATION</strong><br />University of Malaya, Kuala Lumpur<br />Bachelor of Science Degree: Business Management</p><p align="left"><br /><strong>SKILLS</strong><br />MS Word, Excel, Powerpoint, Baan</p><p align="left"><br /><strong>REFERENCE<br /></strong>Mr Lee Ang Wah<br />Company EFG, Kuala Lumpur<br />Tel: 010-9876543</p><p align="center"><br /><span style="color:#ff0000;">RESUME SAMPLE MARKETING MANAGER</span></p><p align="left"><br />JOHN LEE</p><p align="left">1-1-1 Pangsapuri Idam Jalan Aman Damai, 10000 Penang<br />Phone: (04) 699-1234<br />Email: <a href="mailto:johnlee@email.com">johnlee@email.com</a></p><p align="center"><br /><br />MARKETING MANAGER<br />Project Management / Product Development / Marketing Excellence</p><p align="left"><br /><br />A confident, creative and highly qualified marketing professional with 10 years of distinguished performance in the computer industry. Broad-based background encompasses exceptional work ethics and commitment to organizational objectives within a highly competitive and rapidly changing market place. Proactive manager, team builder and tactical planner with ability to attract and secure key players in building strong and lasting business relationships. Recognized for decisive leadership and proven ability to face challenges head-on and execute sound decisions while directing product launches.</p><p align="center"><br />Core Strengths: </p><p align="center">Competitive Market Analysis - Excellent Presentation Skills<br />Strategic Planning Skills - Direct & Channel Marketing Relationship Building - Trade Show Management<br />Business Development - Management & Development Strategic Partnerships & Alliances - E-Commerce Strategy & Development<br /></p><p align="center"><br />PROFESSIONAL EXPERIENCE<br /></p><p align="left"><br />COMPANY ABC, Kuala Lumpur 2003 to Present<br /><strong>Marketing Manager<br /></strong>Responsible for developing marketing plans and driving all marketing products and programs for this manufacturing company. Instrumental in making the Education Market segment the fastest growing market segment in company history. Developed and Implemented highly effective sales tools and trained a 40-person sales force on their use. Orchestrated strategic marketing relationships with OEMS such as Microsoft and Intel. Coordinated simultaneous advertising campaign and multiple direct marketing campaigns including case studies, product and program brochures. Key accomplishments include:</p><ul><li><br />Working closely with product marketers during product development to ensure that products and services meet market needs and were executed on time and within budget.<br />Working closely with Trade Show managers to develop regional and national trade show strategies and execution plans.</li><li><br />Coordinate with Web Team to develop website and e-commerce logistics.<br /></li><li>Develop financial models including forecasts, margin analysis and pricing policies.<br /></li><li>Collaborated with research professionals to conduct primary research. Analyzed secondary research to develop effective strategy and direction.<br /></li><li>Demonstrated competencies in writing and successfully executing multiple business plans.<br /></li></ul><p>COMPANY EFG, Kuala Lumpur 2000 2003<br /><strong>Business Development Executive<br /></strong>Responsible for driving all marketing communications for the company. Initiating trade shows, presentations, direct mail campaigns, advertising and development of company website. Key accomplishments include:</p><ul><li><br />Developed and implemented comprehensive marketing plans and research documents for the Education market segment.<br /></li><li>Worked closely with sales team to develop and execute marketing and follow-up programs. Also worked closely with OEMs and vendors.</li></ul><p>Developed financial models including forecasting, pricing and margin analysis.<br />COMPANY XYZ, Kuala Lumpur 1998 - 2000<br /><strong>Marketing Executive<br /></strong>Supported regional sales team by coordinating regional marketing activities including seminars, trade shows and executive briefings. Worked with individual sales representatives to help fulfill marketing needs such as direct mail to vertical market segments., lead generation and sales analysis. Interfaced with vendors and Channel Partners on marketing issues including trade shows, seminars partnerships and equipment showcasing. Supported District Sales Manager by managing sales budget, demo equipment inventory, interfacing and sales representatives and organizing sales recognition events.</p><p><br /><strong>EDUCATION<br /></strong>University Malaya, Kuala Lumpur<br />Bachelor of Science in Business Management</p><p align="center"><br /><span style="color:#ff0000;">SAMPLE COVER LETTER (Fresh Graduates)</span></p><p><br />5 Dec 2005</p><p><br />JOHN LEE<br />1-1-1 Pangsapuri Idam<br />Jalan Aman Damai, 10000 Penang<br />Phone: (04) 699-1234<br />Email: <a href="mailto:johnlee@email.com">johnlee@email.com</a></p><p><br />The Human Resource Manager<br />JobStreet.com Sdn Bhd<br />#1 Ground Floor Office Equatorial Hotel<br />1 Jalan Bukit Jambul<br />11900 Penang</p><p><br />Dear Sir,</p><p><br /><em>APPLICATION FOR THE POST OF MANAGEMENT TRAINEE</em></p><p><br />I wish to apply for the position of management trainee as advertised in the JobStreet.com homepage on 1 Dec 2005.</p><p><br />I am currently enrolled in the final year of the business administration course at the University Science Malaysia and I will graduate in April 2006.</p><p><br />Your company’s unique involvement and leading position in online recruitment has prompted me to apply for the management trainee position in your organization. I am very interested in pursuing a career in the field of business administration. I have completed a wide range of subjects that provide me with a firm base of knowledge and skills relevant to the requirements of the management trainee position.</p><p><br />I notice that the position you advertised requires two years of work experience. Although I do not have any work experience pertaining to the recruitment industry, I have gone through a five-month industrial training during my final year of studies where I was given tasks equivalent to a management executive. </p><p><br />I believe that my knowledge and skills will help me contribute a great deal to your company. Above all, I possess the interest and determination to perform well in the position you are offering.</p><p><br />I look forward to meeting with you to discuss the position further. I can be contacted at (04) 699-1234 and the following email address: johnlee@email.com<br />Thank you for your consideration.</p><p><br />Yours Sincerely,<br />-----------------------<br />(JOHN LEE)</p><p align="center"><br /><span style="color:#ff0000;">SAMPLE COVER LETTER (For Candidates With Working Experience)</span></p><span style="color:#ff0000;"><p><br /></span>5 Dec 2005</p><p><br />JOHN LEE<br />1-1-1 Pangsapuri Idam<br />Jalan Aman Damai, 10000 Penang<br />Phone: (04) 699-1234<br />Email: <a href="mailto:johnlee@email.com">johnlee@email.com</a></p><p><br />The Human Resource Manager<br />JobStreet.com Sdn Bhd<br />#1 Ground Floor Office Equatorial Hotel<br />1 Jalan Bukit Jambul<br />11900 Penang</p><p><br />Dear Sir,</p><p><br /><em>APPLICATION FOR THE POST OF EDITOR</em></p><p><br />I refer to your advertisement in JobStreet.com dated 2 Dec 2005 for the above position. Realizing that the Internet is no longer an alternative but a necessity in the next millennium, I am keen to enhance my career in the content development of your company’s website.</p><p><br />Allow me to introduce myself briefly. I gained basic knowledge of journalistic reporting, feature writing and editing skills from my major in Media Studies from the University of Malaya. My present job as a senior editor in a news agency since 1999 provides me with work experience and on-the-job training in the above areas.</p><p><br />In 2003, I had the opportunity to write for Alta Vista, an Internet content provider for the Asia Pacific region. The extensive knowledge I gained from my research work on employment trend and labor market information has enlightened me in many ways. I believe I can share my expertise with e-Newsletter in terms of recruitment practices and human resource management if given the opportunity.</p><p><br />I am also well-versed in HTML and Pagemaker 6.0 as I have been actively involved in maintaining the website of the news agency I serve. I am able to meet deadlines promptly as a result of many years of working at a fact pace in this agency.</p><p><br />The attached resume of mine will provide you with more information about my work experience. I shall be glad to attend an interview to furnish you with more details. I can be reached via email at <a href="mailto:johnlee@email.com">johnlee@email.com</a></p><p><br />Thank you for your time and consideration.</p><p><br />Yours faithfully,<br /><br />---------------------------<br />(JOHN LEE)<br /></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-6226034360029269622008-07-13T10:24:00.000-07:002008-07-13T10:48:55.868-07:00Advertising and promotional strategy of Keya cosmetics Limited<strong></strong><br /><strong>Introduction </strong><br /><strong><br /></strong>Nearly everyone in the modern world is influenced to some degree by advertising and other forms of promotion. Organizations in both the private and public sectors have learned that the ability to communicate effectively and efficiently with their target audience is critical to their success. Advertising and other types of promotional messages are used to sell products and services as well as to promote causes, market political candidates, and deal with societal problems such as alcohol a drug abuse. Consumers are finding it increasingly difficult to avoid the efforts of marketers, who are constantly searching for new ways to communicate with them.<br />Most of the people involved in advertising and promotion will also tell you that there is no more dynamic and fascinating field to either practice or study. However, they will also tell you that the field is undergoing dramatic change that is changing advertising and promotion forever. The changes are coming from all side clients demanding better results from their advertising and promotional dollars; lean but highly creative smaller ad agencies; sales promotion and direct marketing firm, as well as interactive agencies, which want a larger share of the billions of dollars companies, spend each year promoting their products and services; consumers who no longer respond to traditional forms of advertising; and new technologies that may reinvent the very process of advertising. We are experiencing perhaps the most dynamic and revolutionary changes any era in the history of marketing, as well as advertising and promotion. These changes are being driven by advances in technology and developments that have led to the rapid growth of communications through interactive media, particularly the internet.<br />Keya cosmetics promotional activities is a part of it sales strategy. Keya mainly promoted their product by advertising, direct marketing, interactive marketing, sales promotion, publicity and public relations.<br /><div align="center"><br /><strong>Mission</strong></div><strong><div align="left"><br /></strong>Care you in befitting manner with our continuous developed products that feels you better.<br />Objectives<br />To manufacture and sell high quality cosmetics & toiletries products to the people of all age group within an affordable price. "No compromise with quality" is the key policy of the management. We do believe that, we are reasonable and accountable to all concern with whom we deal; namely: our employees, our business associates, our consumers and our shareholders. </div><div align="center"><br /><strong>ISO Certificate</strong></div><div align="left"><br />Keya cosmetic limited is the leading cosmetics company in Bangladesh. The Keya cosmetics Ltd. Is now internationally recognized cosmetics and toiletries manufacturer following recipients of ISO Certificate including UKAS no. CI/8402 dated 11 July 2007, issued by certification international UK limited by maintaining improvement standard in the area of ISO standards namely: quality, environment, health and safety, human resources, technological advancement, research and development etc. </div><div align="center"><br /><strong>Corporate History </strong></div><br />Incorporated as a privet Ltd. Company in the year 1996<br />Commercial production started in the year 1997<br />Converted into public Ltd. Company in year 1999<br />Initial public offering (IPL) 2001<br />Stock exchange listing<br />Dhaka stock exchange 2001<br />Chittagong stock exchange 2001<br />ISO certification 2007<br />Present status public limited company<br />Authorized capital in taka 700 million (as on 30.06.2007)<br />Paid up capital in taka 288 million (as on 30.06.2007)<br />Number of shares 2, 88, 00, 000 (as on 30.06.2007)<br />Number of shareholders 3,155 (as on 30.06.2007)<br />Business lines To Manufacture and Market Cosmetics &<br />Toiletries Commodities.<br />Turnover (net) in taka of 2007 1207.23 million<br />Export outlet India, Bhutan, UAE, Nepal, Kuwait, Sri Lanka,<br />Saudi Arabia & Myanmar.<br /><br /><br /><div align="center"><br /><strong>Head office </strong></div><strong><br /></strong>Liaison office House # 108, Mosque Road, Old D.O.H.S.<br />Banani, Dhaka 1206<br />Ph: 8750259, Fax: 8751012<br />Factory jarun, konabari, gazipur.<br /><br /><div align="center"><br /><strong>Products</strong></div><strong><br /></strong><em>Beauty soap</em><br /><em><br /></em>Weight size: 25 gm. 40gm. 50gm. 90gm&125gm<br />Color: white, pink, purple, green, lemon, orange, yellow, cream.<br />Category: herbal soap, baby soap.<br /><br /><em>Laundry soap</em><br /><br />Weight size: 130gm, 145gm& 155gm.<br />Color: white, green yellow<br />Category: glycerin<br /><br /><em>Coconut oil</em><br /><br />Weight size: 200 ml and 400 ml.<br />Color: natural<br />Category: hair oil with standard acid value<br /><br /><em>Beauty powder</em><br /><em></em><br />Weight size: 100gm and 150 gm.<br />Color: white<br />Category: beauty talcum powder and prickly heat powder.<br /><br /><em>Petroleum jelly and lip gel</em><br /><em></em><br />Weight size: 10gm, 15gm and 50gm.<br />Color: white and pink<br />Category: petroleum jelly and gel<br /><br /><em>Toothpaste</em><br /><em><br /></em>Weight size: 45 gm, 70gm, 75 gm, 100gm, 140gm, 200gm,<br />Color: white, green, and red<br />Category: Fluoride and gel<br /><br /><em>Saving cream</em><br /><em></em><br />Weight size: 50gm<br />Color: white<br />Category: cream<br /><br /><em>Washing powder</em><br /><br /><br /><div align="center"><br /><strong>Major raw materials</strong></div><strong></strong><br />Noodles: sodium salt of palmitic acid (100% vegetable fat)<br /><br />Oil: RBD coco white from Singapore and double palm brand<br /><br />Coconut oil from Sri Lanka.<br /><br />Perfume: High quality perfume (different flavors) from Switzerland.<br /><br />Coloring materials: coloring materials manufactured by clariant of<br /><br />Switzerland and BASF of Germany.<br /><br />Other: all other materials are also imported from<br />Netherlands, India, and Germany etc.<br /><br /><br /><br /><div align="center"><strong>Bangladesh economy & Keya operational activities</strong></div><strong><div align="left"><br /></strong>During the FY 2006 the Bangladesh economy achieved a higher growth underpinned mainly by a strong post flood recovery in agriculture sector and notable expansion in manufacturing activities, despite facing excessive price hike of oil and some other importable in the international market. Economic growth was also aided by strong growth in export and remittance from non resident Bangladeshis. Real GDP growth FY 2006 was 607 percent, moderately higher than 6 percent of the FY 2005. Export earnings recorded a significantly higher growth of 21.6 percent. Remittance from non-resident Bangladeshis increasing substantially by 24.8 percent. Industrial sector contributed about 28 percent of total GDP of Bangladesh. Our foreign exchange reserve crossed us$ 4 billion mark for the first time at the beginning of the year 2007mainly due to significant inflow of remittance and export growth. Export continued its roaring march as usually despite there was an ongoing political crisis since the very beginning of the year. Total export crossed US$ 11 billion in 2006 against all odds at home abroad.</div><div align="left"><br />Moreover, most of the year has observed continuous price hike of essential items, especially fresh food items seriously affecting life and facing unavoidable hazard due to continuous increasing living standard against earnings of the common people. This had obviously negative impact on disposable income of general masses, whose expenditures on toiletries would decline as a resultant impact. This resulted negative impact on the sales volume of the company. </div><div align="left"></div><div align="center"><br /><strong>Conclusion</strong> </div><div align="left"><br />Keya cosmetics limited on of the leading cosmetics company in Bangladesh. Their advertising and promotional activities are more than any other company, past two year Keya is the leading advertising company in Bangladesh. They already expend 77354779 taka in recent two year for their advertising purpose. Keya promotional strategy is different from other company, give Keya shop two cover take on shop free is the firs popular promotional offer by Keya cosmetics ltd. Keya cosmetics also sponsor of the most popular magazine program in Bangladesh.<br />At last we can say that advertising and promotional strategy is the main part of modern marketing. Sales are very much depending on advertising and promotional offer of by company. Keya cosmetics also very much depend on their advertising and promotional activities and our analysis also show this types of data so Keya cosmetics sales very much depend on their advertising and promotional activities. </div><div align="left"></div><div align="center">................END..............</div>Unknownnoreply@blogger.com2tag:blogger.com,1999:blog-7054445243121753453.post-42627599461295704832008-07-13T09:13:00.000-07:002008-07-13T10:22:19.325-07:00case studies: Vicks Pizza Corporation (Service Marketing)<strong><em>Question No 1</em></strong><br /><strong><br /><em>1. Flowchart Vicks service delivery system from receipt of the order to delivery of the pizza to the customer. Why are pizza sometimes delivered late?</em></strong><em> </em><br /><br />Vicks pizza service delivery system is mainly speed base delivery system, company main slogan it’s quick at Vick’s pizza; so Vicks Pizza Company’s promise to home delivery a pizza within 30 minutes of a phone order or cut $3 off the price of pizza to fail to delivery within 30 minutes. Vicks pizza have thousands of outlets to delivery pizza to there customer. When a customer give order by phone to Vicks pizza control office, control office transfer this order to nearby customer outlet and sales man delivery pizza within 30 minutes to customer. If sales man fail to delivery pizza to there customer within 30 minutes company rules to cut $3 of the price. Here is the flowchart of Vicks pizza delivery system.<br /><br />Take order by phone<br /><br /> Transfer order to outlets<br /><br /> Outlet transfer order to sales people<br /><br /> Salesman delivery product within 30 minutes<br /><br /> Cut $3 off the price fail to delivery within 30 minutes.<br /><div align="center"><br /><em><span style="font-family:times new roman;">Flowchart of Vicks service delivery</span></em> </div><div align="left"><br />There are many cases are involve to Vicks pizza delivery late problem mainly delivery system and employee motivation are main cases. We studies this case very carefully and find out some point those are mainly involve this problem like<br /> <em><span style="font-family:georgia;"> </span></em><strong><em><span style="font-family:georgia;">Accidents<br /> Untrained sales employee<br /> Careless driving</span></em><br />Accidents </strong></div><div align="left">The company’s own records indicated that during the previous year, accidents involving Vick’s drivers had cost 20 lives, 18 of them during pizza runs. But it had declined to<br />specify how many of the victims were employee. So accidents must be one of the cases to delivery late.<br /><strong>Untrained sales employee</strong><br />Untrained sales employee makes very much problems in any organization. Vicks anther problem is they are most of the sales employee are not trained properly and there many employee age level under 18 so this is anther factor are involve to late delivery.<br /><strong>Careless driving</strong><br />Careless driving means accident and accident means lose time, lose life or got injure so that anther factor are involve in delivery late. </div><div align="left"><br />So it is very much clear that Vicks pizza delivery system and employee are very much involve for delivery late and also make accidents. Employee working system and company delivery system like 30 minutes delivery is also very much involve to delivery late. </div><div align="left"><br /><strong><em>2. How important is the thirty minute guarantee?</em></strong> </div><div align="left"><br />Thirty minute guarantee are very much importance for Vicks pizza. We know that speed is a key factor of any company sales strategy so Vicks pizza sales strategy main part is 30 minutes guarantee. The speed at hand had always been a key strategic thrust for Vick’s pizza, which used the slogan it’s quick at Vick’s pizza; The Company’s Restaurants Not only prepared pizza rapidly but also delivered it quickly. The company’s promise to home delivery a pizza within 30minutes of a phone order or to cut$3 off the price had boosted it from a single pizzeria 20 year.<br />Harry Capriccio, the senior vice president of marketing he declared. "The 30 minutes guarantee is very, very important to our customers sales could be head hit if we drop it".<br />Customer want they are product as soon as possible to they are hand and Vicks always try to delivery they are product to they are customer as soon as possible and that why they are sales outlet growing day by day. Vicks pizza have growing number of critics were saying that, in Vicks case, at least, speed was a killer but Vicks executive argued that the system did not promote fast or reckless driving "the speed takes place in the store not on road" but it is true customer like Vicks pizza because Vicks give there customer thirty minute delivery guarantee. </div><div align="left"><br /> So we can say that thirty minutes guarantee is very very important and helpful for Vick pizza corporation and Customer like Vicks pizza because there 30 minutes guarantee but vicks pizza also have some unnecessary thing those are make accidents but it not necessary for vicks delivery system. But vicks also involve those kind of thing like hire school boy to be there sales boy, it kill vicks pizza reputation and make negative image to they are customer </div><div align="left"><br /><strong><em>3. How serious is the present situation for Vicks Pizza Corporation? How well has it handled the situation so far?</em> </strong></div><strong><div align="left"><br /></strong>Present situation for Vicks Pizza Corporation is not very helpful because they are safety problem.<br />Company previous year made so many accidents by they are drivers and accidents kill not only people, it also kill company image and reputation to customer. The company’s own record indicated that during the previous year, accidents involving Vicks drivers had cast 20 lives, 18 of them during pizza runs, So company present situation not very good for they are customer.<br />Vicks pizza tries to handle the situation but they are not handled this situation very well. Vicks Pizza Corporation takes some action to build positive public image and a reputation as a generous donor to local community activities. Vicks main problem is there service delivery system but Vicks Pizza Corporation wasn’t taken any action against it and they also not pay necessary amount for accident victim. Many people believes that Vicks guarantee to deliver each pizza within 30 minutes or knock $ 3 off the price was just a license to speed and speed kills lives but vicks not change any thing to related there service system.<br />So here we can say that vicks pizza corporation present situation not very well and vicks not handled it well so far but they take some action but it was not enough to rebuild there positive public image. </div><div align="left"><br /><strong><em>4. If you are a senior manager of Vicks Pizza Corporation what do you think the company should do now? Why?</em></strong> </div><div align="left"><br />If am a senior manager of vicks Pizza Corporation and vicks Pizza Corporation give me power to take any necessary action, first I want to make some changes. We already know that vicks pizza already marked they are reputation in very badly so at first I want to rebuild vicks reputation.<br />So if any companies want to rebuild there reputation they are first work to remove any bad system or bad strategy so I want to change vicks delivery and company strategy. They are 30 minutes delivery guarantee is all right because it is a key strategy of vicks pizza and also customer love it but sometime it using wrongly by company employees like pizza deliver have enough time to delivery to customer but they try to be more advance and this cases driver made so many accidents, so first I would try to stop this quick driving. Vicks Pizza Corporation already makes so many critic and they are can be make big damage to company reputation, so first stop they are critics by do some social activates and also help those all accidents victim. Training can be key tool to stop accidents because we know that Vicks most of the employee are not very much trained for pizza delivery so we can trained all new and exiting employee to how they drive in rode when the delivery pizza. I think it can be very much impact on accidents minimization and also help Vicks to win good image to customer mind.<br />At the end of this case we can say that Vicks pizza corporation employee not enough trained and they wrong used they are service delivery system, most of the time they are try to be more advance that way they made so many accident and Vicks pizza corporation lose they are reputation and image. So some necessary action can be help Vicks pizza corporation to develop they are image and also our discussion and advice can help them to make correct decision. </div><div align="left"> </div><div align="left"><br />…………………………….END……………………………………<br /></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-57954802034887316922008-07-13T08:02:00.000-07:002008-07-16T06:07:01.709-07:00SOUTHEAST UNIVERSITY: Annual picnic 2008 pic<a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHojCXhk-WI/AAAAAAAAALM/Ps0dBSlJr8A/s1600-h/DSC01199.jpg"><img id="BLOGGER_PHOTO_ID_5222525241471072610" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHojCXhk-WI/AAAAAAAAALM/Ps0dBSlJr8A/s400/DSC01199.jpg" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHojCV1pmCI/AAAAAAAAALU/IC3EzWEOfkU/s1600-h/DSC01202.jpg"><img id="BLOGGER_PHOTO_ID_5222525241018390562" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHojCV1pmCI/AAAAAAAAALU/IC3EzWEOfkU/s400/DSC01202.jpg" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHojCsD8YHI/AAAAAAAAALc/UP9UVmVvgak/s1600-h/DSC01208.JPG"><img id="BLOGGER_PHOTO_ID_5222525246983921778" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHojCsD8YHI/AAAAAAAAALc/UP9UVmVvgak/s400/DSC01208.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHojCm4FCSI/AAAAAAAAALk/6RlJUp8fdYU/s1600-h/DSC01209.jpg"><img id="BLOGGER_PHOTO_ID_5222525245591980322" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHojCm4FCSI/AAAAAAAAALk/6RlJUp8fdYU/s400/DSC01209.jpg" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHojC1SU2hI/AAAAAAAAALs/WouBybDs3iE/s1600-h/DSC01210.jpg"><img id="BLOGGER_PHOTO_ID_5222525249460165138" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHojC1SU2hI/AAAAAAAAALs/WouBybDs3iE/s400/DSC01210.jpg" border="0" /></a><br /><div><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHoh1KhamuI/AAAAAAAAAKk/cAU-XXCrFXM/s1600-h/DSC01164.JPG"><img id="BLOGGER_PHOTO_ID_5222523915130804962" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHoh1KhamuI/AAAAAAAAAKk/cAU-XXCrFXM/s400/DSC01164.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHoh1aGTPxI/AAAAAAAAAKs/_MYeU2NT2LU/s1600-h/DSC01171.jpg"><img id="BLOGGER_PHOTO_ID_5222523919312043794" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHoh1aGTPxI/AAAAAAAAAKs/_MYeU2NT2LU/s400/DSC01171.jpg" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHoh1hfpArI/AAAAAAAAAK0/Ju4IGQaH8GU/s1600-h/DSC01172.jpg"><img id="BLOGGER_PHOTO_ID_5222523921297375922" style="DISPLAY: block; 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MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHodcM4nbKI/AAAAAAAAAJc/HX1MLg_d1sw/s400/DSC01089.JPG" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHodcL91iZI/AAAAAAAAAJk/XttFhPVMFaE/s1600-h/DSC01110.JPG"><img id="BLOGGER_PHOTO_ID_5222519087975205266" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHodcL91iZI/AAAAAAAAAJk/XttFhPVMFaE/s400/DSC01110.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHodcb7fvjI/AAAAAAAAAJs/f7Y-f1z_NdY/s1600-h/DSC01118.JPG"><img id="BLOGGER_PHOTO_ID_5222519092260355634" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHodcb7fvjI/AAAAAAAAAJs/f7Y-f1z_NdY/s400/DSC01118.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHodcthtMsI/AAAAAAAAAJ0/Dfuw5n77uTY/s1600-h/DSC01119.jpg"><img id="BLOGGER_PHOTO_ID_5222519096984023746" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHodcthtMsI/AAAAAAAAAJ0/Dfuw5n77uTY/s400/DSC01119.jpg" border="0" /></a><br /><br /><br /><br /><div><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHocioyYoAI/AAAAAAAAAIs/6_-9pXTepkY/s1600-h/DSC01040.JPG"><img id="BLOGGER_PHOTO_ID_5222518099279388674" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHocioyYoAI/AAAAAAAAAIs/6_-9pXTepkY/s400/DSC01040.JPG" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHocitFbB-I/AAAAAAAAAI0/EohiEGGwsf8/s1600-h/DSC01041.JPG"><img id="BLOGGER_PHOTO_ID_5222518100432979938" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHocitFbB-I/AAAAAAAAAI0/EohiEGGwsf8/s400/DSC01041.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHociowy5MI/AAAAAAAAAI8/sZfyFJNwWQ8/s1600-h/DSC01056.JPG"><img id="BLOGGER_PHOTO_ID_5222518099272721602" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHociowy5MI/AAAAAAAAAI8/sZfyFJNwWQ8/s400/DSC01056.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHociwtLB3I/AAAAAAAAAJE/rQ85hNSMw4U/s1600-h/DSC01048.JPG"><img id="BLOGGER_PHOTO_ID_5222518101405009778" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHociwtLB3I/AAAAAAAAAJE/rQ85hNSMw4U/s400/DSC01048.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHociwOFxSI/AAAAAAAAAJM/8kRhVIqI798/s1600-h/DSC01050.JPG"><img id="BLOGGER_PHOTO_ID_5222518101274641698" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHociwOFxSI/AAAAAAAAAJM/8kRhVIqI798/s400/DSC01050.JPG" border="0" /></a><br /><br /><br /><br /><br /><div><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHob1rVfoDI/AAAAAAAAAIE/V-kgBedYeTY/s1600-h/DSC01027.JPG"><img id="BLOGGER_PHOTO_ID_5222517326869405746" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHob1rVfoDI/AAAAAAAAAIE/V-kgBedYeTY/s400/DSC01027.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob19a9M5I/AAAAAAAAAIM/qsrqteGtDxs/s1600-h/DSC01028.jpg"><img id="BLOGGER_PHOTO_ID_5222517331724153746" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob19a9M5I/AAAAAAAAAIM/qsrqteGtDxs/s400/DSC01028.jpg" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob2My8luI/AAAAAAAAAIU/qwThPZSEZ2w/s1600-h/DSC01029.JPG"><img id="BLOGGER_PHOTO_ID_5222517335851308770" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob2My8luI/AAAAAAAAAIU/qwThPZSEZ2w/s400/DSC01029.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob2d3rgSI/AAAAAAAAAIc/X02ohGdaWpk/s1600-h/DSC01037.JPG"><img id="BLOGGER_PHOTO_ID_5222517340434563362" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHob2d3rgSI/AAAAAAAAAIc/X02ohGdaWpk/s400/DSC01037.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHob2vmk0PI/AAAAAAAAAIk/Q9uR5Pt4ZFA/s1600-h/DSC01039.JPG"><img id="BLOGGER_PHOTO_ID_5222517345194660082" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHob2vmk0PI/AAAAAAAAAIk/Q9uR5Pt4ZFA/s400/DSC01039.JPG" border="0" /></a><br /><br /><br /><br /><br /><br /><div><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHobJijj7EI/AAAAAAAAAHc/vxnfYlyC5FU/s1600-h/DSC01021.jpg"><img id="BLOGGER_PHOTO_ID_5222516568598244418" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHobJijj7EI/AAAAAAAAAHc/vxnfYlyC5FU/s400/DSC01021.jpg" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHobJiBJLPI/AAAAAAAAAHk/Uu8akuDpDdM/s1600-h/DSC01022.JPG"><img id="BLOGGER_PHOTO_ID_5222516568453885170" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHobJiBJLPI/AAAAAAAAAHk/Uu8akuDpDdM/s400/DSC01022.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHobJgNBcEI/AAAAAAAAAHs/YT7PEPEjHK4/s1600-h/DSC01023.jpg"><img id="BLOGGER_PHOTO_ID_5222516567966838850" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHobJgNBcEI/AAAAAAAAAHs/YT7PEPEjHK4/s400/DSC01023.jpg" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHobJ0UGAyI/AAAAAAAAAH0/jgBOC9toDwk/s1600-h/DSC01024.JPG"><img id="BLOGGER_PHOTO_ID_5222516573365207842" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHobJ0UGAyI/AAAAAAAAAH0/jgBOC9toDwk/s400/DSC01024.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHobKKk6fFI/AAAAAAAAAH8/ZZy09pbBl0I/s1600-h/DSC01026.JPG"><img id="BLOGGER_PHOTO_ID_5222516579341335634" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHobKKk6fFI/AAAAAAAAAH8/ZZy09pbBl0I/s400/DSC01026.JPG" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><div><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHoaLbQmzAI/AAAAAAAAAG0/K8AtYA-Mxo0/s1600-h/DSC01000.JPG"></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHoaLdPuXcI/AAAAAAAAAG8/hEFO3InpNDU/s1600-h/DSC01001.JPG"></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHoaLhm_NLI/AAAAAAAAAHE/X1TcY-benpY/s1600-h/DSC01002.JPG"></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHoaLsjT-cI/AAAAAAAAAHM/HTX-xS95pF0/s1600-h/DSC01008.JPG"><img id="BLOGGER_PHOTO_ID_5222515506129664450" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHoaLsjT-cI/AAAAAAAAAHM/HTX-xS95pF0/s400/DSC01008.JPG" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHoaL16OU8I/AAAAAAAAAHU/MHMmm8UAhDY/s1600-h/DSC01009.JPG"><img id="BLOGGER_PHOTO_ID_5222515508641682370" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHoaL16OU8I/AAAAAAAAAHU/MHMmm8UAhDY/s400/DSC01009.JPG" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><div></div></div></div></div></div></div></div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-34706942572542987692008-07-12T01:45:00.013-07:002008-07-16T06:08:05.022-07:00SOUTHEAST UNIVERSITY: annual picnic pic( girls and boys doing fun)<a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhyPdnJ2lI/AAAAAAAAAGM/eSjABLfJnEY/s1600-h/DSC01020.JPG"><img id="BLOGGER_PHOTO_ID_5222049377908546130" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhyPdnJ2lI/AAAAAAAAAGM/eSjABLfJnEY/s400/DSC01020.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhyPporaXI/AAAAAAAAAGU/50Ra8jQFvmg/s1600-h/DSC01019.JPG"><img id="BLOGGER_PHOTO_ID_5222049381136165234" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhyPporaXI/AAAAAAAAAGU/50Ra8jQFvmg/s400/DSC01019.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhyPv6gpOI/AAAAAAAAAGc/bj9W4H74XTM/s1600-h/DSC01018.JPG"><img id="BLOGGER_PHOTO_ID_5222049382821569762" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhyPv6gpOI/AAAAAAAAAGc/bj9W4H74XTM/s400/DSC01018.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhyP5WKfbI/AAAAAAAAAGk/TSidXzgrOgA/s1600-h/DSC01016.JPG"><img id="BLOGGER_PHOTO_ID_5222049385353477554" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhyP5WKfbI/AAAAAAAAAGk/TSidXzgrOgA/s400/DSC01016.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhyQM6UeEI/AAAAAAAAAGs/mAap-KPujvA/s1600-h/DSC01015.jpg"><img id="BLOGGER_PHOTO_ID_5222049390605400130" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhyQM6UeEI/AAAAAAAAAGs/mAap-KPujvA/s400/DSC01015.jpg" border="0" /></a><br /><div><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXPa8gZI/AAAAAAAAAFA/TQMOI851XGc/s1600-h/DSC01005.JPG"><img id="BLOGGER_PHOTO_ID_5222048412026569106" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXPa8gZI/AAAAAAAAAFA/TQMOI851XGc/s400/DSC01005.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXUob2HI/AAAAAAAAAFI/lL6A4IvaKoE/s1600-h/DSC01006.JPG"><img id="BLOGGER_PHOTO_ID_5222048413425326194" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXUob2HI/AAAAAAAAAFI/lL6A4IvaKoE/s400/DSC01006.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXuX2xsI/AAAAAAAAAFQ/4vPxaU6cHiQ/s1600-h/DSC01011.JPG"><img id="BLOGGER_PHOTO_ID_5222048420335109826" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhxXuX2xsI/AAAAAAAAAFQ/4vPxaU6cHiQ/s400/DSC01011.JPG" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhxXquVx7I/AAAAAAAAAFY/8Ast08bLARQ/s1600-h/DSC01013.JPG"><img id="BLOGGER_PHOTO_ID_5222048419355674546" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhxXquVx7I/AAAAAAAAAFY/8Ast08bLARQ/s400/DSC01013.JPG" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhxXruXI-I/AAAAAAAAAFg/wygwx69jHFY/s1600-h/DSC01014.JPG"><img id="BLOGGER_PHOTO_ID_5222048419624199138" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHhxXruXI-I/AAAAAAAAAFg/wygwx69jHFY/s400/DSC01014.JPG" border="0" /></a><br /><br /><div><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhwxaKWCvI/AAAAAAAAAEY/lBda1D_6hE8/s1600-h/DSC01040.JPG"><img id="BLOGGER_PHOTO_ID_5222047762074700530" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhwxaKWCvI/AAAAAAAAAEY/lBda1D_6hE8/s400/DSC01040.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhwxjLsdnI/AAAAAAAAAEg/Vdu6SkOJEmQ/s1600-h/DSC00988.jpg"><img id="BLOGGER_PHOTO_ID_5222047764496283250" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhwxjLsdnI/AAAAAAAAAEg/Vdu6SkOJEmQ/s400/DSC00988.jpg" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhwxqjVbnI/AAAAAAAAAEo/tMo941nQeA0/s1600-h/DSC00990.JPG"><img id="BLOGGER_PHOTO_ID_5222047766474485362" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHhwxqjVbnI/AAAAAAAAAEo/tMo941nQeA0/s400/DSC00990.JPG" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhwxlIKtmI/AAAAAAAAAEw/ApF6uvZux3Y/s1600-h/DSC01003.JPG"><img id="BLOGGER_PHOTO_ID_5222047765018359394" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHhwxlIKtmI/AAAAAAAAAEw/ApF6uvZux3Y/s400/DSC01003.JPG" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhwx9TDePI/AAAAAAAAAE4/OsSV71DNcIo/s1600-h/DSC01004.JPG"><img id="BLOGGER_PHOTO_ID_5222047771506473202" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHhwx9TDePI/AAAAAAAAAE4/OsSV71DNcIo/s400/DSC01004.JPG" border="0" /></a><br /><br /><br /><div></div></div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-42605579504615615192008-07-11T03:17:00.009-07:002008-07-11T03:22:43.608-07:00Case Studies: Enriching Jobs Standard Decoy<strong>Job Design, Employee Participation, and Alternative Work Arrangements</strong><br /><br />Standard Decoy in Witchell, Maine, has been making traditional wooden hunting decoys since 1927. Cyrus Witchell began the business by carving a couple of ducks a day by hand. Demand and competition have long since driven the company to use modern machinery and assembly-line techniques, and they now turn out two hundred ducks daily even on the slowest days. When Stewart Alcorn, Cyrus Witchell’s grandson, took over the business, he knew things needed to change. Output hadn’t fallen, and the company was surviving financially despite competition from what he called "plastic ducks" from the Far East. But Alcorn noticed that productivity per worker had stayed the same for ten years, even during the period since the company had bought the latest equipment. While touring the plant, he noticed many employees yawning, and he found himself doing the same. No one quit. No one complained. They all gave him a smile when he walked by. But no one seemed excited with the work. Alcorn decided to take a survey. He appointed a respected worker at each step in the production process to ask each of his or her coworker’s questions and to fill in the response sheets. One conclusion emerged from the survey: The "fine-tuners," as Alcorn thought of them, were the most content. That is, those who used fine tools and brushes to get the ducks’ heads, expressions, and feathers just right seemed to enjoy their work most. In contrast, the people who planed and cut the wood into blocks, rough-cut the body shapes, spray-painted the body color, and applied the varnish were all pretty bored. Alcorn had heard about a technique called "job rotation" and decided to try it out. He gave all workers a taste of the "fun" jobs. He asked for volunteers to exchange jobs for one morning a week. The fine-tuners were skeptical, and the other workers were only slightly more enthusiastic. The whole program turned out to be a disaster. Even with guidance, the planers and spray-painters could not master the higher-precision techniques, and the fine-tuners seemed willing to give them only limited assistance. After one trial week, Alcorn gave up. During a lunch break that Friday, Alcorn was wandering around outside the plant bemoaning his failure. Then he noticed one of the rough-cutters, Al Price, whittling at something with an ordinary pocket knife. It turned out to be a block of wood that he had cut incorrectly and normally would have thrown in the scrap heap. But as Price said, "It kind of looked like a duck, in an odd way," and he had started whittling on it in spare moments. Alcorn liked what he saw and asked Price if he would be willing to sell him the duck when he got through with it. Price looked surprised, but he agreed. The following week, Alcorn noticed that Price had finished the whittling and was getting one of the fine-tuners to help him paint the duck in a way that made it look even odder. When it was finished, Alcorn offered it to one of his regular customers, who took a look at it and said, "You’ve got hand made?" and asked if he could order a gross. By the middle of the next month, Alcorn’s "Odd Ducks" program was in full swing. Workers were still responsible for producing the usual number of conventional ducks, but they were allowed to use company tools and materials any time they wanted to work on their own projects. There were no quotas or expectations for the Odd Ducks. Some employees worked on one for weeks; others collaborated and produced one or two a day. Some wouldn’t sell their ducks but crafted them to practice their skills and brought them home to display on their mantels. Those who would sell them kept half the selling price. That price usually did not amount to more than their regular hourly wage, but no one seemed to care about the precise amount of income. The response to the Odd Duck program was so great that Alcorn put up a bulletin board he called "Odd Letters" as a place to post appreciative notes from customers. Most of these customers, it seemed, had no interest in hunting but just liked to have the ducks around. And when Alcorn learned that some of his customers were in turn selling the ducks as "Cyrus Witchell’s Olde Time Odd Ducks," he did not complain.<br /><br /><strong><em>Question No 1</em></strong><br /><strong><em></em></strong><br /><strong><em>How did the "Odd Ducks" program enrich the jobs at Standard Decoy?</em></strong><br /><strong><em></em></strong><br /><strong>Answer:</strong> Alcorn was the man who Odd Ducks program enrich the jobs at standard decoy. When alcorn take over the business from his grant father it not very good position so he take some changes that are very much impact on standard decoy. He knew things needed to change. Output hadn’t fallen, and the company was surviving financially despite competition from what he called "plastic ducks" from the Far East. But Alcorn noticed that productivity per worker had stayed the same for ten years, even during the period since the company had bought the latest equipment. While touring the plant, he noticed many employees yawning, and he found himself doing the same. No one quit. No one complained. They all gave him a smile when he walked by. But no one seemed excited with the work. So Alcorn first try to change working condition and environment so he uses job rotation technique. He gave all workers a taste of fun jobs but after one trial week, alcorn understand it not working some were not responding so alcorn gave up but alcorn innovation some new thing after his change he notice one of the rough cutters whittling something this look like Duck in an Odd way. Alcorn liked what he saw and asked Price if he would be willing to sell him the duck when he got through with it. Price looked surprised, but he agreed. The following week, Alcorn noticed that Price had finished the whittling and was getting one of the fine-tuners to help him paint the duck in a way that made it look even odder. When it was finished, Alcorn offered it to one of his regular customers, who took a look at it and said, "You’ve got hand made?" and asked if he could order a gross. By the middle of the next month, Alcorn’s "Odd Ducks" program was in full swing. Workers were still responsible for producing the usual number of conventional ducks, but they were allowed to use company tools and materials any time they wanted to work on their own projects. There were no quotas or expectations for the Odd Ducks. Some employees worked on one for weeks; others collaborated and produced one or two a day. Some wouldn’t sell their ducks but crafted them to practice their skills and brought them home to display on their mantels. Those who would sell them kept half the selling price. That price usually did not amount to more than their regular hourly wage, but no one seemed to care about the precise amount of income. The response to the Odd Duck program was so great and that way Odd Ducks program enrich the jobs at standard decoy.<br /><br /><strong><em>Question No 2</em></strong><br /><strong><em></em></strong><br /><strong><em>What motivated workers to participate in making the Odd Ducks?</em></strong><br /><strong><em></em></strong><br /><strong><em>Answer:</em></strong> When you think about it, the success of any facet of your business can almost always be traced back to motivated employees. From productivity and profitability to recruiting and retention, hardworking and happy employees lead to triumph.<br />Unfortunately, motivating people is far from an exact science. There's no secret formula, no set calculation, no work sheet to fill out. In fact, motivation can be as individual as the employees who work for you. One employee may be motivated only by money. Another may appreciate personal recognition for a job well done. Still another may work harder if she has equity in the business.<br />But you can boil down employee motivation to one basic ideal -- finding out what your employees want and finding a way to give it to them or to enable them to earn it. Here our case we say alcorn motivated his Workers were still responsible for producing the usual number of conventional ducks, but they were allowed to use company tools and materials any time they wanted to work on their own projects. There were no quotas or expectations for the Odd Ducks. Some employees worked on one for weeks; others collaborated and produced one or two a day. Some wouldn’t sell their ducks but crafted them to practice their skills and brought them home to display on their mantels. Those who would sell them kept half the selling price. That price usually did not amount to more than their regular hourly wage, but no one seemed to care about the precise amount of income. The response to the Odd Duck program was so great that Alcorn put up a bulletin board he called "Odd Letters" as a place to post appreciative notes from customers. Most of these customers, it seemed, had no interest in hunting but just liked to have the ducks around. And when Alcorn learned that some of his customers were in turn selling the ducks as "Cyrus Witchell’s Olde Time Odd Ducks," he did not complain.<br />So at last we can say that this all motivated worker is the main engines of Odd Ducks all success and those are participate in making the Odd Docks.<br /><br /><strong><em><br />Conclusion<br /></em></strong> We analysis this case very carefully and fund some thing those are mainly created problem to run alcorn odd ducks business properly. When alcorn take this business from his grandfather, he try to make some changes because he noticed that productivity per worker had stayed the same for ten years, even during the period since the company had bought the latest equipment. While touring the plant, he noticed many employees yawning, and he found himself doing the same. No one quit. No one complained. They all gave him a smile when he walked by. But no one seemed excited with the work and some other cases but alcorn take some very good decision like undertake survey. He appointed a respected worker at each step in the production process to ask each of his or her coworker’s questions and to fill in the response sheets. Alcorn also used job rotation technique but whole program turned out to be a disaster. But alcorn come back very greatly and his Odd Ducks programmed was in full swing.Unknownnoreply@blogger.com3tag:blogger.com,1999:blog-7054445243121753453.post-71402941888533800452008-07-11T02:51:00.018-07:002008-07-11T03:03:21.597-07:00Case study :Gateway: Searching for the Right Agency<strong>Discussion Questions</strong><br /><strong>Questions No- 1</strong><br /><strong></strong><br /><strong><em>Analyze Gateway’s decisions to change advertising agencies so many times over the past six years. Identify and discuss specific factors that may have led to each decision to change agencies?</em></strong><br /><strong><em></em></strong><br /><em><strong>ANS:</strong></em> As a student of advertising and promotional marketing we analyze Gateway’s all decisions those are influence Gateway to change advertising agencies so many times over the past six years, here we try to discussion those point.<br /><br />1. Gateway Searching for best way to communication to there customer and build strong brand image.<br />2. Increasing there sales in international market.<br />3. Increasing there sales and maximize there profit.<br /><br /><strong>Gateway Searching for best way to communication to there customer and build strong brand image</strong>: Brand image and communication with customer is very important element in modern business so Gateway searching for the best way to communicate its product offerings and value proposition to an increasingly tech savvy and demanding marketplace. In a business as competitive and fast evolving as the PC industry, Gateway recognizes that differentiation and brand image are very important in developing and sustaining a competitive advantage. However, Gateway has struggled to find an advertising theme that resonates with consumers and clearly differentiates the company from competitors such as Dell, Hewlett Packard (HP)/Compaq, Sony, and Apple. In the process Gateway changed advertising agencies five times over the past six years and three times in a 14 month period from early 2002 to 2003. A week after dismissing DMB&B, the new CEO announced the hiring of McCann-Erickson Worldwide , one of the largest agencies in the world, as it new agency of record. Meanwhile the changes at Gateway continued. In April 1998, the company dropped 2000 from its name, shortening it to Gateway as it felt that the “2000” moniker would become dated in the new millennium. The company also introduced a new logo featuring a hand-drawn version of its signature cow-spot box. So it is very clear that gateway try to improve there Brand image and built strong relationship with customer through the advertising agencies that why Gateway change there advertising agencies so many time.<br /><br /><strong>Increasing there sales in international market</strong>: The Company’s first outside agency was Carmichael Lynch, Minneapolis who was hired to handle its television advertising. In addition to Carmichael Lynch, Gateway had retained the services of the London-based Finex agency to handle its European and Japanese creative as the company’s sales in these markets were increasing. As Gateway 2000 grew rapidly and its international sales increased, the company decided it needed a global agency. In March 1997 the company moved its estimated $70 million worldwide account to D’Arcy Masius Benton & Bowles, a global agency that could help the company with its growing international business.<br /><br /><strong>Increasing there sales and maximize there profit</strong>: profit maximizing is a very common goal for any company so Gateway also try to maximized there profit in very common way, to change there advertising theme and boost up there sales to maximized there profit. Gateway’s revenue hit an all time high in 2000 reaching $9.6 billion while the company’s market share was 8.2 percent, making it the number three PC maker in the U.S. behind Dell and Compaq.Gateway began running the ads featuring Fox in January 2001. However, in the month prior Gateway had held discussions with several other agencies about the future of its brand and the direction of its advertising. In late January, after a management shake-up, Jeff Weitzen resigned as CEO and Ted Waitt resumed control of the daily operations of the company once again. Upon his return as CEO, Waitt announced a net loss of $94.3 in the fourth quarter of 2000 as Gateway's core PC business was not profitable. A few days after Waitt resumed control of the company, Gateway dismissed McCann-Erickson as its agency. Gateway management decided that it was time to "farm out" the quirky and folksy aspects of its corporate image and create an identity for the company as a maker of sophisticated computer technology with the latest in advanced components. Gateway continued using advertising developed by Siltanen/Keehn into the fall of 2002. However, S/K’s tenure as Gateway’s agency of record was short-lived as the company parted ways with the agency after 10 months and moved its advertising to the Arnell Group, New York in October 2002.<br /><br />So at last our discussion we can say that gateway change there agencies many time because gateway want to maximize there product sales, built strong brand image and take strong position in market, take competitive advantages and also maximize there profit that way they change so many time there advertising agency.<br /><br /><strong>Question NO 2</strong><br /><br /><strong><em>Discuss how Gateway’s frequent agency switching has affected the company’s branding and positioning efforts. What recommendations would you make to Gateway management regarding its agency switching and its impact on the company?<br /> </em></strong><br /><strong><em>ANS:</em></strong> History of Gateway’s we see they switching there agency so many time, some time they switching there agency to outside agency and some time in-house agency and also so many time they change there advertising agencies but it is very clear that they change there advertising only for built there strong brand image and take a strong position in existing market. Until 1993, Gateway 2000 relied solely on print advertising that was produced in house. However, as the company grew rapidly, it decided to add television ads to the media mix and to retain the services of an outside agency to work with its in-house advertising department. The company’s first outside agency was Carmichael Lynch, Minneapolis who was hired to handle its television advertising and The first in-house advertising department is DMB&B’s, focusing on the consumer market and handling most of the media buying outside of PC publications The first ads from the new agency retained the “You’ve got a friend in the business” tagline that Gateway had been using for several years. A few months later the agency introduced a campaign theme saying Gateway goes “From South Dakota to the rescue.” An agency executive explained the rationale behind the campaign by noting that “South Dakota is a state of mind, a way of doing business, and dealing with people.” However, Gateway and DMB& B got off to a rocky start as both sides grappled with the precise roles of the agency and the in-house group and how to collaborate. Also, the agency’s creative approach was geared more toward traditional advertising that used actors and scripted TV spots, such as one showing a family in a computer store where piped-in music segues into advice that the family can get what it really needs from Gateway. A week after dismissing DMB&B, the new CEO announced the hiring of McCann-Erickson Worldwide , one of the largest agencies in the world, as it new agency of record. Meanwhile the changes at Gateway continued. In April 1998, the company dropped 2000 from its name, shortening it to Gateway as it felt that the “2000” moniker would become dated in the new millennium. The company also introduced a new logo featuring a hand-drawn version of its signature cow-spot box. Over the next few months Gateway began moving its corporate headquarters from South Dakota to San Diego, a move that company officials said was prompted by difficulties in recruiting key executives to a small town in the Midwest. Gateway also began changing the process of transforming itself from a manufacturer of personal computers into a company that would derive its revenue from a variety of sources. The “beyond the box” strategy was designed to diversify Gateway’s offerings to include PC financing, Internet access, and various other computer-related accessories and services. New advertising from Leo Burnett broke in May 2003 using yet another new tagline, “The Comforts of Gateway.” The goal of the new advertising is to underscore Gateway’s folksy charm while positioning the company as a solutions provider for an increasingly complex technological world. The first commercials from Leo Burnett depicted a small town Americana’s main street coming to life as people use their computers and other personal electronic items.<br /><br /> So at last our discussions we can say that Gateway’s frequent agency switching has affected the company’s branding and positioning efforts and Gateway management regarding its agency switching and its impact on the company not Handel there agency very wells. Branding and positing is very important of any company but establish brand image not come from easily, it takes some time and handwork to give company brand and position in market. Many company create there brand image to use brand manager who is responsible for the total management of brand, Including planning, budgeting, sales, and profit performance. Under this system the responsibilities and functions associated with advertising and promotion are transferred to the brand manager, who work closely with out side advertising agency and other marketing communications specialists as they own ad agency and may compete against other brand within the company, not just against outside competitors. <br /><br /><strong>Question No 3 </strong><br /><strong></strong><br /><strong>If you were an executive at an advertising agency and Gateway’s decided to switch agencies again, would you advise your account development team to pursue the company’s business? Why or why not?</strong><br /><strong></strong><br /><strong>ANS:</strong>Yes if I am an executive at an advertising agency and gateway’s decided to switch agencies again I would give advice my account development team to pursue the company’s business Because this case we see so many times Gateway change there agency. Some time they use in home agency some time the use outside agency. In the process Gateway changed advertising agencies five times over the past six years and three times in a 14 month period from early 2002 to 2003 but the must of the time agencies can not reverse its declining sales in the stagnant personal computer industry.<br />The company knows that the personal computer, as well as other segments of the consumer electronics industry, have become extremely competitive and having a strong brand image is critical for companies who want to continue to compete in these markets.<br /> Virtually every business organization uses some from of marketing communications. However the way a company organizes for these efforts depends on several factors, including its size, the number of products it markets, the role of advertising and promotion in its marketing mix, the advertising and promotion in its marketing organization structure. Many companies have all those structures are need to boost advertising agency. I thing Gateway also need some those advertising agency those are can fulfill gateways need like reverse there declining sales and build strong brands image to help these market. At an executive of advertising agency I want to take those kind of challenge are related to advertising and promotional marketing at the same time also I am try to maintain company business<strong>.<br /><br /><br /><br /> ……. END………………………………………</strong><br /><strong></strong><br /><strong></strong>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-67122192336808993552008-07-10T05:14:00.000-07:002008-07-10T05:25:12.357-07:00Sales management<div><div>Prospecting is a word commonly used in mining. When some of underground resources are searched for, it is known as prospecting. In salesmanship too, the term prospecting is most commonly used with identical meaning. Prospecting is the first step in the selling process. In salesmanship, searching out person who are in used of the product and likely to be the probable buyer or potential customers in known prospecting.<br /><br /><strong>Characteristics of a good prospect</strong><br />Everyone can not be considered a prospect. The salesman uses some qualifying methods to make a fair judgment of the prospects. Individuals who process centain characteristics are called a qualifying or good prospect. The basic characteristic of good prospect are as follow:<br /><br />Need to buy </div><br /><br /><br /><div><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHX9zQE5KYI/AAAAAAAAAEA/lF86AscI47c/s1600-h/6a00d8341cc26e53ef00e54fa8015c8834-800wi.jpg"><img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 278px; CURSOR: hand; HEIGHT: 155px" id="BLOGGER_PHOTO_ID_5221358399936604546" border="0" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHX9zQE5KYI/AAAAAAAAAEA/lF86AscI47c/s400/6a00d8341cc26e53ef00e54fa8015c8834-800wi.jpg" width="313" height="275" /></a><br /></div><br /><br /><div></div><br /><br /><div></div><br /><br /><div></div><br /><br /><div></div><div> </div><div>Ability to buy </div><br /><br /><div><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHX-HZzn_rI/AAAAAAAAAEI/euQ8j5D0AgM/s1600-h/42-17109334.jpg"><img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 199px; CURSOR: hand; HEIGHT: 147px" id="BLOGGER_PHOTO_ID_5221358746145914546" border="0" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHX-HZzn_rI/AAAAAAAAAEI/euQ8j5D0AgM/s400/42-17109334.jpg" width="253" height="400" /></a><br /></div><br /><div></div><br /><div></div><br /><div></div><br /><div></div><br /><div></div><br /><div></div><br /><div></div><br /><div>Authority to buy<br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHX-fvd_rXI/AAAAAAAAAEQ/C_TGfiAVL_Y/s1600-h/dvs018041.jpg"><img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" id="BLOGGER_PHOTO_ID_5221359164277632370" border="0" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHX-fvd_rXI/AAAAAAAAAEQ/C_TGfiAVL_Y/s400/dvs018041.jpg" /></a>The sales man has to ensure whether the prospect has the necessary authority to buy. A person may have the ability need but in the absence of the required authority, he can not quality to be a good prospect. For example: certain medicines can not be sold without physician’s prescription<br /></div><div></div><div></div><div></div><div></div><div>Accessibility </div><div><br />Certain people have the need, purchasing power and the authority to buy but without accessibility we can not considered as a good prospect Unless and until he is approachable with usual efforts and expense. </div><div><br /><strong>Methods of prospecting</strong> </div><div><br />There are several methods of prospecting or collecting important information about the likely consumers or prospect. It is up to salesman to Adapt a particular method or prospecting. Following are some of the importance and most frequently used methods of prospecting:<br /><br />Endless chain or family tree method<br />Under these methods the salesman while interviewing a prospect can collect the names and addresses of relatives, friends and family members of the prospect. It is continuous or endless process.<br /><br />Canvassing or cold turkey method<br />The salesman prepares a random list of individuals and starts meeting them without any previous knowledge of their tastes, likes financial status. And canvasses about those product sales man want to sell.<br /><br />Centre of influence method<br />The salesman takes the help of influential person who are willing to provide information regarding prospect. </div><div><br />Personal observation method<br />An intelligent sales man can easily located prospect everywhere if he keeps his eyes and ears open </div><div><br />Direct mail or telephone method<br />The sales man approaches the former buyer and present users direct mail or phone callk and informs them about the new product. </div><div><br />Company records </div><div>The sales man used company records usually contain the name and address of the past and current customers. </div><div><br />Spotter’s method<br />This method the junior salesman lo9cate the prospect and the senior sales man try to convert them into customers with there experience and professional touch. </div><div><br />Bird dog method<br />Bird and dog in a nice name, it means those person who visit house at regular intervals. Example, the milk supplier newspaper boy . such bird and dog provide vital information relating to households on the basic of which tea salesman can proceed to identify the prospects for their product and service. </div><div><br />Leads from sales manager<br />From sales manager provided valuable information about prospect to their sales man. </div><div><br />Public exhibition and demonstration<br />Company organize Public exhibition and demonstration and selling staff usually participates in such exhibition and demonstration. At the exhibition company sales staff note all those visitor such interested about there product and later on sales man contracted either at their residences or offices.<br /><br /><br />Before the above mentained methods there are several other methods of prospecting like collecting information about the prospects from newspaper, club records, trade directories, trade associations, religious funcation, and so on.</div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-64045374977654562232008-07-10T02:09:00.000-07:002008-07-10T02:30:07.324-07:00south indian Beauty<a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHXWHM_Wc8I/AAAAAAAAADY/YeXwuzF6oks/s1600-h/5a998a519a.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314762240324546" border="0" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHXWHM_Wc8I/AAAAAAAAADY/YeXwuzF6oks/s400/5a998a519a.jpg" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHNiv3PI/AAAAAAAAADg/kp4cSfDCxpw/s1600-h/05shilpa.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314762388790514" border="0" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHNiv3PI/AAAAAAAAADg/kp4cSfDCxpw/s400/05shilpa.jpg" /></a><br /><a href="http://4.bp.blogspot.com/_-lc_tifkDbU/SHXWHdC3A2I/AAAAAAAAADo/Q8Yi3ZMUEO0/s1600-h/05yl9.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314766550008674" border="0" alt="" src="http://4.bp.blogspot.com/_-lc_tifkDbU/SHXWHdC3A2I/AAAAAAAAADo/Q8Yi3ZMUEO0/s400/05yl9.jpg" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHf524zI/AAAAAAAAADw/k25PpNN3Bpc/s1600-h/6.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314767317558066" border="0" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHf524zI/AAAAAAAAADw/k25PpNN3Bpc/s400/6.jpg" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHkslzXI/AAAAAAAAAD4/2OPP39SbWH8/s1600-h/06oh7.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314768604089714" border="0" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXWHkslzXI/AAAAAAAAAD4/2OPP39SbWH8/s400/06oh7.jpg" /></a><br /><div><a href="http://2.bp.blogspot.com/_-lc_tifkDbU/SHXVwVK16sI/AAAAAAAAACw/GduW_HdA5E0/s1600-h/2.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314369299016386" border="0" alt="" src="http://2.bp.blogspot.com/_-lc_tifkDbU/SHXVwVK16sI/AAAAAAAAACw/GduW_HdA5E0/s400/2.jpg" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVwv4n_KI/AAAAAAAAAC4/Od94lzYVvBM/s1600-h/3.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314376470363298" border="0" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVwv4n_KI/AAAAAAAAAC4/Od94lzYVvBM/s400/3.jpg" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVw6-amtI/AAAAAAAAADA/0MK9nkc70Ns/s1600-h/4.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314379447442130" border="0" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVw6-amtI/AAAAAAAAADA/0MK9nkc70Ns/s400/4.jpg" /></a><br /><a href="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXVw31sQeI/AAAAAAAAADI/j4wZPwbMPHw/s1600-h/04at4.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314378605543906" border="0" alt="" src="http://3.bp.blogspot.com/_-lc_tifkDbU/SHXVw31sQeI/AAAAAAAAADI/j4wZPwbMPHw/s400/04at4.jpg" /></a><br /><a href="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVxETlwYI/AAAAAAAAADQ/AOEb4rtdMvE/s1600-h/5.jpg"><img style="MARGIN: 0px auto 10px; CURSOR: hand; DISPLAY: block; TEXT-ALIGN: center" id="BLOGGER_PHOTO_ID_5221314381952172418" border="0" alt="" src="http://1.bp.blogspot.com/_-lc_tifkDbU/SHXVxETlwYI/AAAAAAAAADQ/AOEb4rtdMvE/s400/5.jpg" /></a><br /><br /><div></div></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-23172839357997328662008-07-10T01:31:00.000-07:002008-07-10T01:50:22.800-07:00phala bayshek<p><iframe allowfullscreen='allowfullscreen' webkitallowfullscreen='webkitallowfullscreen' mozallowfullscreen='mozallowfullscreen' width='320' height='266' src='https://www.blogger.com/video.g?token=AD6v5dzwurY3YL7mf3eNc5S4fjAJUreygjg-LT17pjHR53xXc8zEyXjXEzrkR58wIwSrB7K8MFZ0ZIpWz8Uga4VWFw' class='b-hbp-video b-uploaded' frameborder='0'></iframe></p><p>bangali pahayla bayshek </p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-83526891868760599372008-07-08T10:50:00.000-07:002008-07-08T11:15:46.020-07:00Warid Telecom Bangladesh LTD<strong> Company background</strong><br />The Dhabi Group is a multinational company based in the UAE, which owns and operates a wide range of business concerns that are spread across 3 different continents. It has a diversified business interest in the institutions that have enjoyed commercial success as a result of its strong financial resources and extensive management expertise. The Abu Dhabi Group's major investments are in the following sectors:<br />Telecommunications<br />Hospitality services<br />Property development<br />Oil exploration and supplies<br />Banking and financial services<br />Automobile industries.<br />Warid Telecom takes pride in being backed by the Abu Dhabi Group, one of the largest groups in the Middle East and in Pakistan.Warid Telecom is currently operational in Bangladesh and Pakistan, while it is also setting pace to initiate its operation in Uganda & Congo. Within the markets Warid is already operating, it has quickly developed a large customer base and established itself as one of the leaders of telecom service sector. The company's track record in Pakistan, where the company established a subscriber base of 4 million users in just its first year of operation alone, serves as a testament to Warid telecom's customer-driven business mandate. These achievements have only been possible due to Ward’s uncompromising commitment to provide maximum network coverage and clear connectivity at the most affordable price. Another priority in Ward’s operational agenda is to remain in the forefront of the rapidly changing technology in the field of communication, so that the company can always ensure that evolving customer needs are properly catered for.<br />In Bangladesh, Warid Telecom is set to commence its operations under a landmark MOU that has been agreed upon by the Dhabi Group and the Government of Bangladesh worth USD 1 billion, out of which USD 750 million has been exclusively committed for investment by Warid in the telecommunication sector of the country. Succeeding the MOU signing, the BTRC license for telecom service provision was issued to Warid Telecom, followed by the signing of interconnectivity agreement with all the existing telecom companies of Bangladesh.<br />Warid Telecom's operational activities in Bangladesh will aim to achieve a new and modern corporate identity, which is congruent with the dynamic changes taking place in the telecom industry of Bangladesh today. With a reflection of a new strategy, our aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers.<br /><br /><strong>Vision</strong><br /><strong></strong><br />Warid Telecom's vision is "To be the leading national communication provider with a strong international presence."<br />Warid Telecom's brand values include:<br />Quality - We want to make a difference to people's lives. Our optimism is contagious. We are passionate about what we do and we have confidence in ourselves.<br />Simplicity - For us, clarity comes through simplicity. We recognize that we are people communicating with other people. We are always direct and easy to understand.<br />Innovation - We constantly look to do things differently and in a better way. We give color to all that we do. We are ready to push the boundaries and take risks.<br />Honesty - We are always open and honest. We say what we do and we do what we say.<br />Friendliness - We enjoy working and succeeding together by building close relationships. While we have a sense of purpose, we also have a sense of humor. We consider the needs both of our customers and of each other.<br /><br />Warid Telecom's aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. We strive to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and connectivity.<br /><br /><strong>Key Strengths</strong><br /><em>The Network</em><br />At the corner stone of Warid Telecom’s operational agenda is ensuring that comprehensive network coverage is provided to all subscribers across all locations. In this context, Warid Telecom has decided to opt for GSM (Global System for Mobile Communication) technology for its network in Bangladesh, as it is the global standard for digital cellular telephone service. GSM networks support enhanced data applications and more than 1 billion customers in 109 countries are using this technology. Warid Telecom would be launching its cellular services based on 900 and 1800 GSM technology, in order to optimize the utilization of frequency, thus ensuring the highest quality and service.<br /><br />Warid Telecom’s GSM network is set to cover 61 districts of Bangladesh to ensure that our service can seamlessly reach out to every corner of the country. We are also in the process of fast expanding our nationwide network to cover all thanas by the end of 2007. <br /><br />We are partners with some of the leading vendors in the telecom industry who help in providing the best and the latest network solutions for our businesses. These vendors include cellular giants Ericsson, Nortel, Siemens, Cisco and Huawei.<br /><br /><strong>Research & Development</strong><br /><strong></strong><br />We have made no compromise on investments required for research and development. With a projected capital expenditure of over US $700 million, Warid Telecom has been set up to provide a premium quality GSM service, which will reach out to most parts of Bangladesh by the end of 2007.<br /><strong>Our place at the technological frontier</strong><br /><br />Warid has pioneered in key technologies which include the following:<br />Custom-made network for Bangladesh’s environment<br />Congestion-free connectivity in all coverage areas<br />Roll out plan for complete national populated coverage by 200X<br />Future professional network (GPRS compatible and 3G upgraded with soft switch and media gateway architecture)<br />State of the art IP based contact center and leading data center <br /><br /><strong>Exclusive Customer Care</strong><br /><br /><div align="left">Our mandate for doing businesses by keeping customers at the forefront is reflected in our 'one stop' concept for all your telecom requirements. We have the maximum number of Sales and Customer Service Centers countrywide, equipped with cutting edge technologies to ensure that customer needs and demands are catered for in the shortest possible time. Our highly trained and well-groomed team of Customer Service Executives is on hand 24 hours to provide you support in any area- all to make sure that your communication experience with use is facilitated in the smoothest way possible<br /><strong>Best Practices</strong><br />We believe in a process driven setup with comprehensive business processes covering all our activities. All business processes are ETOM compliant as per accredited international standards.<br />I<strong>nnovation </strong><br />Warid is committed to providing superior level of professional services to all its customers - before, during and after the deployment of our leading solutions. To accommodate our customer's demands, we have deployed a state-of-the-art 2.5G EDGE compliant network. There are also innovative services of various standards that cater to a wide spectrum of users.<br /><br /><strong>Service process reengineering</strong> </div><div align="left"><br />Reengineering is not about making marginal improvements or modification but about achieving dramatic improvements in performance. The reengineering profoundly changes all aspects of business, service and people. Part of the organization is easy to change by reinventing a way to work. Service process reengineering is very healthy way to improvement service quality and also improvement service process to customer want. So we can say that service process reengineering means improvement the current or exiting service process for customer. Service process reengineering is very importance part of modern service relented company like warid telecom. Warid telecom reengineering they are service some time for they are customer.<br />Warid telecom when start they are business, customers only way to recharge they are mobile by scratch card but now warid reengineering the service and also they provide customer to top up facility, name” Ezee load”. So we can say that warid reengineering they are service scratch card to Ezee load.<br /> </div><div align="left"><strong>Creative service encounters</strong></div><div align="left"><strong><br /></strong>A Service encounter means customer perception about service process, and creative service encounter means thing something positive about service process. From the customer’s points of view, the most vivid impression of service occurs in the service encounter, when the customer interacts with the service firm. For example, among the service encounters that a mobile phone (warid) customer experiences are, open and in warid network, phone someone through warid network, start conversion, end conversion, cut bill by account. It is in these encounters that customers receive a snapshot of the organizations service quality, and each encounter contributes to the customer’s overall satisfaction and willingness to do business with the organization again. From warid point of view, each encounter thus presents an opportunity to prove its potential as a quality service provider and to increase customer loyalty and add something creative value for customer.<br />So service encounters is a process, that customer take service by producer and also it related customer satisfaction about service, if customer is satisfied about service it means customer take this service again and creative service encounter is add something valuable with existing service for customer satisfied highly.</div><div align="left"><br /> <strong>Fail-saving service delivery<br /></strong>Some time organizations fail to delivery their promised service to their customer. Like warid telecom promised to their customer give their balance transfer facility but they may have some problem for this service but warid not take out this service from their service providing menu so warid fail to give customer saving service delivery. There are many cases can be fail-saving service delivery,<br />1. like unwanted condition<br />Customer want their service to provider promised condition but any unwanted factor can change service quality and it value so that cases service can be fail to delivery to promised condition.<br />2. Employee responding <br />Some time employee not responding customer want way that case can be fail saving service delivery. Technical limitation can be one of the cases of fail saving service delivery<br /><br />So there are many cases are related for fail saving service delivery and fail saving service delivery can provided customer negative image about service firm and it can be make big bad impact on service firm so service organization must not fail saving service delivery to they are customer. </div><div align="left"><br /><strong>Increasing customer loyalty </strong></div><div align="left"><strong><br /></strong>Any organization Customer loyalty increasing means risk are decreasing, so customer loyalty is very much important for any service related company. When customer loyal for their brand it mean customer satisfied about there service and customer satisfied mean positive word of mouth communication with other customer and telling other customers about their positive experiences.<br />Warid try to increasing their customer loyalty so they take some positive action and some promotional activities like give bonus to their customer and also solving customer problem. This January warid take some social campaign “learn and earn” it means learn English and give answer by SMS for earn money, warid this promotional activities was successful because many customer thing that it was very positive activates from warid .<br /><br />So promotional activities and customer problem solving is the main way to increasing customer loyalty and customer loyalty increasing is very much importance for service firm.<br /><br /><br /><strong>Revenue management strategy</strong></div><div align="left"><br />Revenue management is defined as “selling the right service to the right customer at the right time for the right price. “Revenue management has spread from the telecom industry to other service Industries. The telecom industry is an important sector of currently businesses in Bangladesh. There are some steps are flow for revenue management strategy these are </div><div align="left"><br /><strong>Measures Methods</strong></div><div align="left"><strong><br /></strong>Machineries cost + employee cost + other cost = total cost<br />Total cost total minutes in year = average per minutes cost <br />Total income – total cost = profit<br />Total minutes sales average per minute cost= per minute earn<br />Total earn – tax = revenue <br /><br />Warid Telecom is currently operational in Bangladesh and Pakistan, while it is also setting pace to initiate its operation in Uganda & Congo. Within the markets Warid is already operating, it has quickly developed a large customer base and established itself as one of the leaders of telecom service sector. The company's track record in Pakistan, where the company established a subscriber base of 4 million users in just its first year of operation alone, but now warid have 20 million users in the world. Per year their income is more than $59 million. As Bangladesh aspect warid telecom revenue strategy is same like other mobile operator company.<br />Calculated their total minute into average per minute cost (525600* average per minute cost) than find out total cost after find out total cost than + other cost than –total income = total profit <br /><br /><strong>Service failure recovery</strong></div><div align="left"><strong><br /></strong>Sometime organizations fail to control their service and try to recovery their failure service. There are many reasons may be Failures service, the service may be unavailable when promised, it may be delivered late or too slowly, the outcome may be incorrect or poorly executed or employee may be rude or uncaring. All these types of failures bring about negative feelings and responses from customers. Left unfixed, they can result in customers leaving, telling other customers about their negative experiences, and even challenging the organization through consumer right organization or legal channels.<br />After service failure what can should organization do? There are some ways any service organization can recovery the service failure. These are<br /><br />• make the service the service fail-safe-do it right the first time<br />• encourage and track complaints<br />• act quickly<br />• provide adequate explanation s<br />• treat customers fairly<br />• cultivate relationships with customers<br />• learn from recovery experiences<br />• learn from lost customers<br />Research has shown that resolving customer problems effectively has a strong impact on customer satisfaction, loyalty, word of mouth communication, and bottom line performance. That is customers who experience service failures but who are ultimately satisfied based on recovery effect by the firm, will be more loyal than other customer those have no problems.<br /><br />So if warid telecom have any service recovery failures problems the can follow this process to recovery service failures it would be more effective than other activities.<br /><br /><strong>New service development</strong><br />We know Service are intangible so it more imperative for a new service development system to have four basic characteristics<br />1. It must be objective, not subjective.<br />2. It must be precise, not vague.<br />3. It must be fact driven, not opinion drive.<br />4. It must be methodological, not philosophical.</div><div align="left"><br />Although the process of developing new services should be structured and should follow a set of defined stages, it should not become overly rigid or bureaucratized. Such structure taken to an extreme can result in a rigid a plodding approach that could west time and allow competitors to get in front. Thus, common sense must dictate when flexibility and speed will override the structure. A new service design process may imprecise in defining the nature of the service concept because the people involved believe either that intangible processes cannot be defined precisely or that everyone knows what we mean neither of these explanations or defenses for imprecision is justifiable as we illustrate in this chapter’s model for new service development. <br /><a href="http://www.waridtel.com.bd/pls/portal/url/ITEM/38BAB3A749013BABE0440015605EA161" target="_blank"></a><br />Warid telecom Bangladesh develop a new service to they are customer. It is the first time in Bangladesh telecom sector, warid give they are customer SIM Genie menu service. This SIM Genie service mainly all in one service, customer Want to get that trendy wall paper to dress up they are phone, or set that latest caller tune for they are friends to hear it all are include in SIM Genie service. To help customer avail many exciting contents and Value Added Services (VAS) in the most user-friendly way, Warid offers customer the SIM Genie menu - the next generation SIM Tool Kit. The SIM Genie menu is a detailed menu that customer will find in they are handset’s menu options as soon as customer switch on they are Warid phone. These menus give customer direct and easy access to contents and VAS, through a few simple clicks of they are keypad.<br /><br /><strong>Information technology application to a service</strong></div><div align="left"><strong><br /></strong>Modern service means information technology. Information technology application is a service; most of the organizations are used information technology application to their service system and service main part is technology so technology and service is depend on each for another. Service like telecom sector, is fully depend on information technology system. Example warid telecom give their customer internet service, GPRS service this all are part of information service so information technology application is very much related to service system and it is a part of a service. <br /><br />So information technology application is very much importance for service organization and service are related to information technology application system. Modern service systems and service organization are totally depending on information technology application.</div><br /><strong>Conclusion</strong><br /><br />Warid Telecom's aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. We strive to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and connectivityUnknownnoreply@blogger.com0tag:blogger.com,1999:blog-7054445243121753453.post-56403071263251785122008-07-08T07:42:00.000-07:002008-07-08T07:52:30.210-07:00Grameenphone Internet serviceInternet Services<br />Grameenphone EDGE<br /><br />Grameenphone brings you EDGE (Enhanced Data Rates for Global Evolution), an advanced mobile technology which enables high-speed mobile Internet and data services. It is about 8 times faster than GPRS.<br /><br /><strong>Benefits of EDGE:<br /></strong>With EDGE, you can . . . Get Internet access any time, remain connected all the time wherever you are, and have a great web surfing experience.<br />Surf the Internet with super-fast speed from your handset. Browse contents more easily on your mobile phone. Send and receive e-mails through your mobile phone. Send and receive multimedia (pictures, sounds) messages. Download better quality contents: high-quality ring tones, wallpapers, songs, movie clips, videos, animated logos, and themes that will let you customize your handset in many ways. Receive incoming calls even while browsing. Once the call ends, your data transfer will resume automatically from the place it stopped. And lots more…Note: GPRS handset users will also be able to enjoy these services.<br /><strong></strong><br /><strong>What do I need to use EDGE?</strong><br />You'll need an EDGE/GPRS and MMS-enabled handset to send and receive MMS, connect to the Internet and download contents. Your handset must also be configured to the Grameenphone EDGE Network.<br /><strong></strong><br /><strong>What are the EDGE services?<br /></strong>GP is offering the following EDGE services:<br />Web surfing (yahoo, google etc.). Send and receive MMS (pictures, audio clips, video clips, texts). Download games, animations, wallpapers, video and audio clips, polyphonic tones, true tones, themes, color logos etc. In addition, you can also use your handset as a dial-up modem. To use your handset as a modem, <a href="http://www.grameenphone.com/assets/pdf/em_manual.pdf" target="_blank">Click here</a> to download the instruction file.<br /><strong></strong><br /><strong>Available EDGE packages:<br /></strong>Two types of packages are available for EDGE service. Package 1 (P1) is pay-as-you-go. It is available for both Prepaid and Postpaid subscribers. There is no monthly fees for this package; only browsing and downloading charges. In case of content download, charge includes both price of content and charge for downloading.Package 2 (P2) is only for GP Postpaid subscribers. Subscribers only have to pay a fixed monthly fee for unlimited browsing for a whole month. However, they have to pay content download fee separately.<br /><strong></strong><br /><strong>How to subscribe to EDGE?<br /></strong>To subscribe to Package 1 (P1), send an SMS to 5000 writing P1<br />To subscribe to Package 2 (P2), send an SMS to 5000 writing P2<br />You can enjoy GP internet service on your cell phone within 24 hours of sending the SMS and will also receive three (3) handset settings (Internet, WAP, MMS). Please save all three settings and if necessary write 1234 as PIN.*Normal SMS charge will apply.<br />How to configure WAP/MMS/Internet through SMS?*<br /><strong></strong><br /><strong>WAP Settings:<br /></strong>To obtain WAP settings through SMS, please send following SMS to 8080 – WAP <handset> <model>. Save the reply SMS with PIN 1234, if required. For example, for Nokia 3220, write “WAP Nokia 3220” and send it to 8080.<br /><strong></strong><br /><strong>MMS Settings:<br /></strong>To obtain MMS settings, please send following SMS to 8080 – MMS <handset> <model>. Save the reply SMS with PIN 1234, if required. For example, for Nokia 3220, write “MMS Nokia 3220” and send it to 8080.<br /><strong></strong><br /><strong>Internet Settings:<br /></strong>To obtain Internet settings, please send following SMS to 8080 – Internet <handset> <model>. Save the reply SMS with PIN 1234, if required. For example, for Nokia 3220, write “Internet Nokia 3220” and send it to 8080.Subscribers need to send three separate SMS for each setting, that is for WAP, MMS and Internet. *Some handsets do not support SMS-based settings which need to be configured through manual settings.<br /><strong></strong><br /><strong>How to deactivate EDGE?<br /></strong>To deactivate EDGE service, send an SMS writing off to 5000. You will receive a reply message saying “Thank you very much for using EDGE. Your request has been accepted. Your EDGE service will be deactivated within 24 hours.” Normal SMS charge will apply. For any problems or queries, subscribers can call GP Call Center at 121 (for Prepaid) or 122 (for Postpaid) or 707 (for djuice) or 9882990.<br /><strong></strong><br /><strong>How to identify handset model number?<br /></strong>First, switch off the phone and remove the battery. The handset model is printed on the label inside your phone.<br /><strong></strong><br /><strong>How to configure WAP/MMS/Internet manually?<br /><em></em></strong><br /><strong><em>Manual WAP Settings:<br /></em></strong>Profile/Settings Name = GP-WAPAPN (Access Point Name) = gpwapWAP Gateway (Proxy) IP = 10.128.1.2WAP Gateway (Proxy) Port = 8080WAP Homepage = <a href="http://wap.gpsurf.net/gp">http://wap.gpworl.com</a>Data Bearer = GPRS<br /><strong><em></em></strong><br /><strong><em>Manual MMS Settings:<br /></em></strong>Profile/Settings Name = GP-MMSAPN (Access Point Name) = gpmmsGateway (Proxy) IP = 10.128.1.2Gateway (Proxy) Port = 8080Relay Server URL = <a href="http://mms.gpsurf.net/servlets/mms">http://mms.gpsurf.net/servlets/mms</a>Data Bearer = GPRSManual Internet Settings: Profile/Settings Name = GP-INTERNETAPN (Access Point Name) = gpinternet<br /><strong></strong><br /><strong>MMS (Multimedia Messaging Service):<br /></strong>Now you have a new, exciting way of sharing messages. With MMS you can customize your message with a variety of contents like pictures, audio and video clips (up to 100 KB), animations, music and of course texts. Share pictures of yourself, your friends and family, the places you visit. Send an important flowchart or presentation to your boss right away. If your handset supports, you can also send video clips – like that excellent cover drive your favorite batsman has just played. If you don't have a camera phone, don't worry. We have loads of pictures, animations and clips that you can download on your handset and use.<br /><strong></strong><br /><strong>H</strong><strong>ow do I send an MMS?<br /></strong>Sending MMS is easy. Just follow these steps (may vary according to handsets):<br />1. Go to "messages" option2. Select "multimedia messages"3. Select "create message"4. Write your message. Then click "options"5. Select "insert image", open the image files and select the picture you want to send6. Select "insert sound", open sound files and select the audio file you want to send7. You can insert more slides if you want8. After confirmation, select "options"9. Select "send to number" or10. You can also send MMS to an e-mail by selecting “send to e-mail” option in your handset. You can send e-mail to yahoo, hotmail, gmail etc.Note: Total message size has to be within 100 KB.It varies from hand-set to hand-set<br /><strong></strong><br /><strong>How do I visit websites?<br /></strong>You need an EDGE/GPRS enabled phone set to browse the Internet. You also need to activate EDGE for access. Once your phone is configured and activated for EDGE, you can start surfing right away.Following is a list of websites that you may browse through your handset. These are WAP sites or mobile sites specially designed for mobile devices. You may not be able to access some sites that are not WAP-compatible.<a href="http://mobile.yahoo.com/">http://mobile.yahoo.com</a><a href="http://mobile.google.com/">http://mobile.google.com</a><a href="http://mobile.msn.com/">http://mobile.msn.com</a> (for hotmail)<a href="http://www.bbc.co.uk/">http://www.bbc.co.uk</a><a href="http://wap.livescore.com/">http://wap.livescore.com</a> <a href="http://mobile.fedex.com/">http://mobile.fedex.com</a><br /><strong></strong><br /><strong>How do I download contents?</strong><br />1. On your handset, go to “Web Services" and select “Go to address/URL”2. The default home page is the Grameenphone WAP Portal <<a href="http://wap.gpworld.com/">http://wap.gpworld.com</a>>3. Once you are there, you'll find options to download ring tones, wallpapers, animation and much more4. Select the type of contents you want to download and open5. You'll find a list of contents6. You'll find the content information with price. Press "download"7. You'll have the option of saving the content or canceling itNote: Successful operation after download depends on handset compatibility to the downloaded content<br /><strong></strong><br /><strong>What happens if I don't receive an MMS?</strong><br />This may happen for several reasons -Scenario 1: Customer A sends an MMS to Customer B. However, Customer B does not have an MMS-enabled handset.Solution: Customer B will receive an SMS containing a web link and password. He/she can retrieve the message from the web within 72 hours.<br />Scenario 2: Customer A sends an MMS to Customer B and Customer B is out of EDGE network.Solution: GP will retry to send the MMS for 72 hours. Customer B will be able to retrieve the message as soon as he/she enters the EDGE network.<br />Can I send/receive calls while I'm connected to the EDGE network?<br />Yes. Your connection will be suspended only for the duration of the call. Once you end your conversation, your EDGE connection will resume automatically.<br /><strong></strong><br /><strong>Can I use this service while I'm moving in a car?</strong><br />Yes. However, the data transfer rate (speed) may depend upon connectivity and the speed of the vehicle.<br /><strong></strong><br /><strong>What is the average download size of one page?</strong><br />The volume differs among WAP pages. For an HTML site/mobile, an average WAP page is estimated to be about 5-10 KB, whereas it's around 10-20 KB for an XHTML site/mobile. For web pages, the size of the pages is larger, ranging from around 30 KB to as big as 100 KB.<br /><strong></strong><br /><strong>How do I know that I'm connected to the EDGE network?</strong><br />Depending on the handset, an icon/indicator will appear (it may be an inverted dark triangle if Ericsson, "GPRS" signal if Siemens, or a "G" if Nokia) indicating that you're connected to the EDGE/GPRS network.<br /><strong></strong><br /><strong>Opera MiniTM</strong><br />Opera Mini is a fast and tiny Web browser that allows you to access the Internet on your mobile phone. By downloading the free Opera Mini application, you can get access to webmail, community sites, news, blogs and more. All you have to do is go to wap.gpworld.com and click on the Opera Mini link to download the application.<br />Once you install Opera Mini, use it to browse through web sites and get the following benefits:<br /><strong></strong><br /><div align="left"><strong><em><span style="font-family:arial;font-size:85%;">Access secure sites (https)<br />Upload photos from your mobile phone<br />Download files directly to your mobile phone from the Web<br />Opera Mini optimizes and compresses Web pages before they are sent to your phone. Thus, the data transferred to your phone is significantly reduced, making mobile surfing cheaper.<br />Opera Mini FAQ</span></em></strong><a href="http://www.operamini.com/help/faq/"><strong><em><span style="font-family:arial;font-size:85%;">http://www.operamini.com/help/faq/</span></em></strong></a><br /><strong><em><span style="font-family:arial;font-size:85%;">Compatible Hand-set list</span></em></strong><a href="http://www.operamini.com/download/pc/"><strong><em><span style="font-family:arial;font-size:85%;">http://www.operamini.com/download/pc/</span></em></strong></a><br /><strong><em><span style="font-family:arial;font-size:85%;">Opera MiniTM Requirements:<br />1. EDGE/GPRS & Java enabled Mobile Phone<br />2. EDGE Connection<br />3. EDGE/GPRS Settings in the Phone<br />4. Preferred APN for Opera MiniTM: gpinternet <br />5. Download Opera MiniTM from </span></em></strong><a href="http://wap.gpworld.com/"><strong><em><span style="font-family:arial;font-size:85%;">http://wap.gpworld.com/</span></em></strong></a><br /><strong><em><span style="font-family:arial;"><span style="font-size:85%;">Opera MiniTM & SSR (Small Screen Rendering) are registered trade marks of Opera Software ASA.<br /></span></div></span></em></strong><strong></strong><br /><div align="center"><strong>Coverage Area of EDGE:<br /></strong>The whole country is under EDGE network. Wherever you’ll get GP connection, you’ll get GP EDGE connection.<br />List of Contents Offered:<br />Poly tonesTrue tonesWallpapersAnimationsColor LogosJ2ME GamesVideo ClipsThemesMP3 tones<br />Tariff Structure<br /><br />PACKAGE 1<br />PACKAGE 2<br />Subscribers<br />ALL<br />Post Paid Only<br />Monthly Access Fee<br />None<br />BDT 1,000.00<br />Browsing Charge<br />BDT 0.02 / KB<br />NIL<br /></div>Unknownnoreply@blogger.com0